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Nilsa Polanco CMP 230 LA01 Meta Search Engine Presentation PowerPoint Presentation
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Nilsa Polanco CMP 230 LA01 Meta Search Engine Presentation

Nilsa Polanco CMP 230 LA01 Meta Search Engine Presentation

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Nilsa Polanco CMP 230 LA01 Meta Search Engine Presentation

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  1. Nilsa Polanco CMP 230 LA01 Meta Search Engine Presentation

  2. Meta Search Engine • Is a search engine that searches several search engines and databases and combines it in one list • Also known as a virtual database • Does not collect a library or database of information • It eliminates duplicate listings and provides current and most relevant information first

  3. About Mamma • Launched in 1996 being one of the first meta search engines • Named this way because they are the ‘mamma of all search engine • Today it operates as an ad exchange where advertisers are able increase internet traffic • Since 2009 it is a subsidiary of Corpenic Inc

  4. Privacy Policy • Automatically Collected By The Site • They collect and analyze certain user behavior on the site and store it in log files. • Cookies and Web Beacons • They track user behavior and use it for services through the use of cookies and web beacons. • Personal Information • They do not collect any personally identifiable information or financial information like credit card numbers, postal address, financial statements, etc. They do however collect a user's name and email address.

  5. Private Policy Cont. • Links to Other Websites • The Site includes links to other websites whose privacy practices may differ. mamma.com does not control the websites of third parties. • Privacy Policy Updates • mamma.com may update this Privacy Policy from time to time. We may notify you about significant changes • Terms Of Use • Use of the Site and our services are governed by the provisions contained in the Terms of Use

  6. Advertise • Mamma is also an advertising network that provides web entrepreneurs an effective and measurable opportunity to obtain Internet traffic and generate revenue through their online presence. • Ads will appear first on a search results

  7. Search Options Web Search Twitter News Jobs Image

  8. Web Search Results Ads will appear 1st Web Results appear 2nd

  9. News Search Results Search Suggestions No Ads in this section

  10. Image Search Results Link to website is provided No Ads in this section

  11. Twitter and Job Search Results Twitter entries with this subject Search job titles in a location

  12. Conclusion • Narrows search • Most accurate and up to date information • Search Suggestions • Virtual Library • Ads may be helpful • Limits Search • May miss older information • No search options • Ads Pros Cons