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Email and SMS marketing are two of the most popular methods used by todayu2019s marketers to connect with their existing clients and attract new ones. This means that you need to fix a strategic plan in order to focus on the co-existence of both systems.<br>SMS marketing refers to the process of sending marketing messages through Short Message Service (SMS) text messages. There the idea is to reach out to your audience in an anytime and anyplace scenario. However, this can be achieved only when properly executed with a complete understanding of what people want and how to craft the message.
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