Chapter 6. Research Design: An Overview. Learning Objectives. Understand . . . The basic stages of research design. The major descriptors of research design. The major types of research designs.
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Understand . . .
The basic stages of research design.
The major descriptors of research design.
The major types of research designs.
The relationships that exist between variables in research design and the steps for evaluating those relationships.
MindWriter Project Plan in Gantt chart format
Established range and scope of possible management decisions
Established major dimensions of research task
Defined a set of subsidiary questions that can guide research design
Develop hypotheses about possible causes of management dilemma
Learn which hypotheses
can be safely ignored
Conclude additional research is
not needed or not feasible
Face-to-face interaction—one of the best ways to learn from participants.
What is being done?
What has been tried in the past with or without success?
How have things changed?
Who is involved in the decisions?
What problem areas can be seen?
Whom can we count on to assist or participate in the research?
Descriptions of population characteristics
Estimates of frequency of characteristics
Discovery of associations among variables
Covariation between A and B
Time order of events
No other possible causes of B
No deviation perceived
Deviations perceived as
Additional Discussion opportunities
Data Analysis Skills
Best practices, templates, and other
resources for self-executed projects
Reduce validity & redundancy
Become consultative partner
“Most human beings and most companies
don’t like to make choices. And they
particularly don’t like to make a few choices that they really have to live with.”
former president and chairman of the board
The percent of mobile phone subscribers worldwide who use SMS text messaging.