ND - SWOT Analysis. Lim Sei Kee @ cK. SWOT analysis is a method for analyzing a business, its resources, and its environment. SWOT is commonly used as part of strategic planning and looks at:. Internal strengths Internal weaknesses Opportunities in the external environment
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Lim SeiKee @ cK
SWOT analysis is a method for analyzing a business, its resources, and its environment.
A: Takes the initiative in trying to exploit a business opportunity
B: Takes time to understand and calculate the risks involved
C: Makes an investment to set up the business
D: Goes ahead, despite the risk that the business venture might fail
Calculated risk-takers– not reckless; they are prepared to take a risk in order to maximize the rewards
Results-orientated – take pleasure from achieving targets and setting the bar higher.
Self-starting and decisive – they don’t wait for others to take decisions. Entrepreneurs tend to take the initiative, spotting opportunities early and taking decisions quickly
The important thing to remember about the list is that an entrepreneur is unlikely to possess all these characteristics!
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