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A magical tunnel that leads to the funnest sweetest game EVER…. An ž e, Joanna, Bhakti, Anisha . Full Innovative idea. A visually appealing interactive multiplayer game. Rational. SWOT ANALYSIS. SWOT analysis. PEST ANALYSIS. PEST analysis . PPPP ANALYSIS. PPPP analysis.

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a magical tunnel that leads to the funnest sweetest game ever

A magical tunnel that leads to the funnest sweetest game EVER…

Anže, Joanna, Bhakti, Anisha

full innovative idea
Full Innovative idea

A visually appealing interactive multiplayer game

audience analysis
Audience analysis
  • Primary audience = Vis com students
  • Secondary audience = Staff
  • Other = LCA students (passing by)
  • People missing fun and excitement in there life
  • People who seek adventure
  • People who enjoy a good adrenaline rush
  • People who like a air of mystery in there lives
  • PEOPLE WHO SUPPORT CHARITY
pricing costin g
Pricing/ costing
  • 50p per first go
  • Thereafter 20p per
estimated profit
Estimated profit
  • 2 minutes per person through the tunnel
  • Turnover = 50 first time users
  • 50 x 50p
  • = £25 profit
marketing strategy
Marketing strategy
  • Secret.
  • Super secret.
  • More secret than you know
  • More secret than you’ll ever know