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The Fundraising Process
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  1. The Fundraising Process

  2. Provides detailed information on how to access funding from government grants, foundations and private financial capital Includes hundreds of resources Available on disc and on the website EN Capitalization Resource Directory

  3. Maximizing Revenue Sources Maximize revenue from current Ticket holders Maximize other revenue available in community to serve beneficiaries Develop new relationships with other potential funders Expand relationships with familiar funding organizations

  4. Tips for Seeking Grants • Use the Grant as an opportunity to educate donors about your cause rather than give a sales pitch. • An organization that educates a potential donor about the issues Ticket beneficiaries face in seeking employment is far more likely to resonate with the donor than a description of the organizations history. • Offer donors an opportunity to see your organization firsthand and invite them for an onsite visit. • Reflect the appearance of a stable organization and do not come off as desperate. Grant foundations seek to select an organization where a strong ROI is likely. • Mention other grants you have received and additional efforts you are making to receive funding. • Do not take no for a final answer, follow up with continued information on your organization

  5. Participatory Grant Making • Due to the highly competitive nature of Grant writing, Participatory grant making should be considered as a viable option. • Includes the collaboration with other organizations in order to leverage resources for successful grant applications. • Organizations can make an effort to learn about other local organizations' strengths and weaknesses, and submit a collaborative grant . • Such an effort could draw from the primary strengths of all organizations involved, as well as build inter-organizational communication and capacity. A collaborative grant will make your grant application look more interesting because of your partnerships • more importantly, it shows that you are connected to the storytelling network in your community and that is social change, not competition, that is your ultimate goal

  6. Targeting the Right Grants Stay True To Your Mission • Seek funding that fits the strategic direction and • capability of your organization • Build on current services while meeting changing marketplace (client and employer) needs • Fundraising should be an extension of your business development process

  7. Planning: Identifying a need Use a systematic approach to fundraising Assess your organization’s ability to meet these needs of beneficiaries in the community Determine existing and new resources Research: Identify funding sources Outreach: Establishing and maintaining relationships with funders Developing and submitting proposals: Addressing funder needs Follow-up: Learning from feedback Steps in the Fundraising Process

  8. Stage One: Research prospective funders Stage Two: Collect and organize prospect information Stage Three: Refine list and conduct in-depth research on most likely sources Identifying Prospective Funders

  9. Focus on developing relationships with funders Devote time and resources to communicating organization’s successes Put potential funding organizations on a regular communication and mailing listing Invite prospective funders to organizational activities and events Identify and use organizational champions Promoting Your Organization

  10. Do your research Understand and approach funders according to your mission and the funder’s needs Customize messages from the funder’s perspective Establish and prioritize funder’s needs and present your solutions emphasizing benefits and results Understanding Funder’s Needs

  11. Application Guidelines Letters of Inquiry Sample in EN Capitalization Directory Common Grant Applications Responding to Request for Proposals (RFPs) Approaching Funders

  12. Respond to funder’s stated objectives – provide alternate models if necessary Clearly describe the impact of the proposed project Indicate how you will evaluate your project Clearly state what will happen after the funding is exhausted Developing the Proposal

  13. Introduction/ Cover Letter Problem Statement Goals/Objectives/Outcomes Program Plan and Project Design Program Budget Evaluation Other Funding Organizational Background Proposal Elements

  14. Seek detailed information regarding your proposal’s acceptance or rejection Use feedback to tailor future submittals Focus on continued relationship development with funders and potential funders Evaluating the Proposal Review Process