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We all knew that our life has been changed with the rise of the internet, but the revolution has taken place with the surge of digital technology & the widespread of digital media. We live in the digital world where you receive an alert on your mobile when the ice in your refrigerator is running slow. <br><br>Before the digital transformation in the modern world, the main way of marketing was conducted in a traditional method. For instance: Newspaper ads, Poster ads, TV commercials, etc. The marketing job was to get the product or brand in front of the consumer and hope there will be an interest & s
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Digital Transformation Changed the Marketing Trend? Improve customer journey & optimize business growth by leveraging digital process and digital technology Insights We all knew that our life has been changed with the rise of the internet, but the revolution has taken place with the surge of digital technology & the widespread of digital media. We live in the digital world where you receive an alert on your mobile when the ice in your refrigerator is running slow. Before the digital transformation in the modern world, the main way of marketing was conducted in a traditional method. For instance: Newspaper ads, Poster ads, TV commercials, etc. The marketing job was to get the product or brand in front of the consumer and hope there will be an interest & sales because of it. The downside of traditional marketing was very difficult to measure the marketing efforts for a particular sale. This is where the digital transformation has evolved. In recent years, Digital transformation has been a big talk in many industries and companies. Almost all the businesses today have an online presence & marketing had no option but to go digital. Innovative and new technologies and tools have forced marketers to adopt digital transformation and stay on the top of their game. Original Resource: https://crimsonbeans.co.uk/Blog/Digital-Transformation-Changed-the- Marketing-Trend