Search Engine Optimization Trends for 2023

1. Search Engine Optimization Trends for 2023 Search Engine Optimization (SEO) has been in practice since quite some time now but it is evolving with time. The practices that were used for doing a quality SEO five years back was very different from what it is now. Google’s constant Algorithm update combined with various changes in the ranking factors has made SEO practice very different. Some of the major factors which are essential for Ranking well on Google in year 2023 are: Rich Feature Snippet: Google has given special attention to Feature Snippets. Inclusion of some additional information apart from the Meta description which is stored in the form of structured data markup is called as Rich Snippet. Content is still the King: Google still encourages good quality and relevant content which should be unique. The importance of content is not going anywhere since it can be the differentiating factor for the websites. Artificial Intelligence:The use of Artificial Intelligence in the Google’s Algorithm has changed the SEO landscape altogether. Natural Language Processing (NLP) which is a part of AI is used in the Google’s search algorithm which filters keywords to its core for ranking the websites. Voice Search: Voice search has taken a chunk of share in SEO now and it is going to increase as we progress further into the future. Businesses have to consider what kind of queries can a person speak and write content accordingly on the website to be on top of the searches. CJI Digital, A Local SEO agency in dubai is providing their clients with quality SEO services which is already in sync with the future trends due to which they are able to deliver quality results to their clients from UAE as well as across the globe. They have also featured amongst one of the top agency in Dubai who provide their clients with various Digital Marketing services.