Brand Information. Brand History. Seagram’s Extra Smooth vodka: The Smoothest Name in Vodka Seagram’s Vodka was launched nationally in January 2003
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Seagram’s Extra Smooth vodka:
The Smoothest Name in Vodka
To become a major player in the Standard Vodka segment achieving 1 Million cases by 2007
2005 Brand Objective
Who is the Seagram’s Vodka primary drinker?
Seagram’s Platinum Select Vodka – 100 Proof
Seagram’s Extra Smooth Vodka -750ml PET
The award winning Seagram’s Extra Smooth Vodka can also be enjoyed in a convenient travel size 750ml PET bottle designed to meet the needs of the on-the-go consumer
2004 & 2005 IMPACT “Hot Brand” Award
2003 Double Gold Award, San Francisco White Spirits Competition
2004 Wine Enthusiast Rated as a Very Good / Recommended Brand
Adams Growth Brands – 2004 & 2005 #1 Rising Star
2005 American Culinary Institute Chef’s Best Award