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Exclusive Private Label Window Program

Exclusive Private Label Window Program. Program Intent. Norandex PBL Program development process. Complement the Norandex Brand Norandex Siding Program Norandex Entry Door Program . Norandex Brand – Speaks to: Quality Differentiation - Norandex Exclusive

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Exclusive Private Label Window Program

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  1. Exclusive Private Label Window Program

  2. Program Intent Norandex PBL Program development process. Complement the Norandex Brand Norandex Siding Program Norandex Entry Door Program. Norandex Brand – Speaks to: Quality Differentiation - Norandex Exclusive Confidence = Incremental Sales Growth Window Xperts Known in the industry as Window Experts Complete Product offering under the Norandex Brand. Windows, Siding, Entry Doors. Launch Program for NX Private Label.

  3. Program Overview Aligns Norandex brand with quality while designed to grow incremental sales. Norandex Private Brand Label includes a complete line of Replacement & New Construction products. Replacement Products - September 2013. New Construction - January 2014. Complements and contributes to building Norandex Branded Portfolios. eXtreme X - better. eXtreme XX - best Brand Unique to you and only you!!! No more Me-Too! Window Wizard – It’s in there!

  4. Window Wizard • Window Wizard availability - September 26th. • Sub Accounts will see only the ViewPoint selection. Brand selection

  5. Logistics Delivery of both Norandex and ViewPoint products will arrive on the same truck and on the same day as you receive them now. Order cut off days are one day earlier than your branch’s current cut-off day for both products. Replacement products – Mfg. at Thermal Industries in Pittsburg PA and cross docked to Welcome NC. New construction products – Mfg. in Welcome NC.

  6. Communications 8/7 Hot Topics - Announcement to all branches. 8/8 Atrium Sales Team - Branch announcements . 8/13Norandex Executive Team Meeting introduction. 9/6 Follow up announcement via Glenn Knowlton. 9/9 Order cut-off day change announcement. 9/13 Norandex Regional Conference Call follow up reviews and Q&As. More to come…

  7. Training 8/7 - 9/13Norandex Regional Conference Call follow up reviews and Q&As. 8/7 - 9/13 Branch reviews by Atrium Sales Team. 9/23 Webinar training for NX branches and Atrium Sales Team. 9/30 In-branch training by Atrium sales with samples, brochures and media site.

  8. WeekItem 9-23 (1) eXtreme XX hand sample and (1)corner cut (1) eXtreme X hand sample and (1)corner cut 9-30(2) eXtreme XX table top in cases with covers (2) eXtreme X table top in a case with cover 10-7(2) eXtreme XX table top in a case with cover (2) eXtreme X table top in a case with cover 10-14Half of branches to receive (1) eXtreme XX displays All branches receive (1) eXtreme XX corner cut All branches receive one (1) eXtreme X corner cut WEEK OF 10/14: Branches may order max qty. of 3 items per branch 10-21 Second half of branches receive one (1) eXtreme XX display 11/4 All minimums on sample requests removed. 11/4 (1) eXtreme XX Parts kit. Sample and Display Rollout Schedule

  9. Product Review

  10. eXtreme X & eXtreme XX

  11. Product Line Overview Replacement – eXtreme XX – “Best” replacement family of vinyl windows eXtreme X - “Better” replacement windows Other Styles - Sliders, Casements, Awnings, Picture Windows, Patio Doors and Special Shapes. New Construction – 500 Series DH - w/integral “J” Channel. 200 Series SH - w/intergral “J” Channel Other Styles - Sliders, Casements, Awnings, Picture Windows, Patio Doors and Special Shapes.

  12. Replacement Products Double Hung: eXtreme X eXtreme XX Casement: Series 620 (PW, SS) Awning: Series 640 Bays and Bows Garden Special Shapes Patio Door: Model 900 Model 920 Model 940 Model 960

  13. Exclusive Features: Norandex PBL Glass Label on all windows .04 cfm/ft Air Infiltration Performance Integral Pocket Header Norandex Branded Signature Lock Compression jambs Magnetic Seal Sill Foam Filled Frame and Sash Full Invisi-Screen with Extruded Frame Life-Time Warranties: Glass Breakage, Vinyl, Parts, and Screen Standard Features for the eXtreme XX Fusion Welded Beveled Frame and Sash Constant Force Balance System with Balance Covers Intercept Spacer Beveled Exterior Screen Track Fully Interlocking Meeting Rail Locking Zinc Tilt Pins Low E/Argon IGU Dual Night Latches Recessed Tilt Latches U-Factor - .30, SHGC - .28

  14. Colors; White and Almond Interior Laminates; Honey Oak, Caramel Oak and Natural Oak (Paintable/stainable) Painted Exterior Finishes: American Clay, Terratone, Gray, Brick Red, Green, and Bronze. Locking, Half Invisi-Screen Full Screen, Aluminum Mesh Custom Options for the eXtreme XX Ultra Performance Triple Glaze LowE/Argon Super Peak Performance DOE Triple Glaze LowE/Krypton w/ Super Spacer (R-5) Hydro– Sill Option for accelerated water run-off. Glass Options; Decorative Glass, Double Strength, Obscure and Tempered Flat and contoured Grids Brushed Nickel or Brass Locks

  15. Frame 3 ¼ “ Frame design. Fully Welded & Sloped Weather-Trac Sillfor enhanced water runoff. Parallel I-Beam Construction for exceptional structural integrity. Compression Jamb for reduces air infiltration. Header with Dedicated Sash Pocket. (Decreases air infiltration)

  16. “OG” Edge Sash Profile. • Smooth Corner Welds for • enhanced aesthetics. • Equal Sash Sight Lines • provide curb appeal. • Balance Covers provides a • finished look. • Night Latchesfor safety and convenience. Sash

  17. Sash • Ergonomically Designed Extruded Integral Lift Rail for ease of use. • Locking Zinc Tilt Pins for added strength and rigidity. Minimizes air infiltration. • Mold resistant Woolpile provides for years of added comfort.

  18. Glass • Standard LowE/Argon • Standard Intercept Spacer System • Meet Energy Star Performance of .30 U-Value & .28 SHGC

  19. Mechanical Features • Balance Cavity Ridges to sweep debris away Norandex Brand Lock for added security. Recessed Stainless Keeper attached horizontally – Shear Force. Frictionless 1/2“ Stainless Steel Constant Force Balance. Self Cleaning Fin Seal

  20. Magnetic Seal between the sash and frame. (Ensures a tight seal between sash and frame ) Magnetic Seal

  21. Foam filled Frame & Sash • Added structural integrity • and increased thermal • Performance. • When you combine: • Compression Jamb • Foam Filled Frame/Sash • Magnetic Seal • Dedicated Header Pocket Foam Filled Sash & Frame .04 Air Infiltration Rating!

  22. Invisi Screen Full Screen Standard Invisi-Screen™ Fiberglass Mesh for enhanced viewing. Extruded frame for structural integrity.

  23. Warranty Lifetime Warranty Vinyl Glass Parts Screen Glass Breakage

  24. Options

  25. Hydro Sill Water Vortex Hydro Sill Option Vortex created by profile design increases velocity of water drainage increasing product performance.

  26. Painted Exterior / Interior

  27. eXtreme XX Hardware & Screen

  28. Fully Interlocking Meeting Rail Low E/Argon Insulation Glass .04 cfm/ft Air Infiltration Performance Norandex Branded Signature Recessed Lock and Keeper (Added security) Dual Night Latches Recessed Tilt Latches Life-Time Warranties: Glass, Vinyl, Parts and Screen Norandex PBL Glass Label on all windows U-Factor - .30, SHGC - .28 Standard Features eXtreme X Fusion Welded Beveled Frame and Sash Constant Force Balance System with Balance Covers Intercept Spacer Integral Pocket Header Locking Zinc Tilt Pins Dual Compression Bulb Seals on Sills Compression Jambs Sloped Pocket Sill Beveled Exterior Screen Track ½ Screen with Extruded Frame

  29. Ultra Performance Triple Glaze LowE/Argon High-Performance DOE Triple Glaze LowE/Krypton w/ Super Spacer (R-5) Double Strength, Obscure and Tempered Glass Flat and contoured Grids eXtreme X Options Colors; White and Almond Full Screen with Extruded Aluminum Screen Frame (aluminum or fiberglass mesh) “Invisi” Screen Option Locking ½ Screen with Integral Finger-Lift Slot Lifetime Glass Breakage Warranty

  30. Pricing 0 -101 eXtreme X $141.00 eXtreme XX $158.00

  31. Option Pricing Almond +6% Low-E Triple Glaze w/ Krypton (R5) $157 Ultra Low-E $18 Locking ½ Screen $26 Exterior Paint $188 Interior Wood Laminate +30% Hydro Sill $10 Applied Lift Handles $10

  32. DP 50 Structural Rating Available R-5 Performance – Triple Glazing. Energy Star Compliant – U-Factor .30 Lowest Air Infiltration in Vinyl Industry! .04 CFM/Sq. Ft. STC Rating of 29! Test Data

  33. 960 Patio Door

  34. 30 Second Elevator Speech Hello Mr. Contractor…my name is_________ from Norandex Building Materials Distribution. Norandex has a launched a new exclusive window program called eXtreme. It is the most innovative product on the market today and features: Foam Filled Frame and Sash Magnetic Seal on the sill. Compression Jambs Extruded Full Invisi-Screen These features provide us with an industry leading .04 air infiltration rating, full lifetime warranty including glass breakage, and Energy Star Compliant. We believe our eXtreme products can help to increase your business and your profits. At a minimum lets meet so I can show you what this program has to offer.

  35. Marketing

  36. Marketing Materials Literature – 8 Page (eXtreme X) & 12 Page (eXtreme XX) Brochures Feature sheets Specification sheets Dealer Price List w/ options (Media Site) Media Site Introductory flyer

  37. Launch Flyer

  38. Branch Banner

  39. Showroom Displays

  40. eXtreme X Signage

  41. eXtreme XX Signage

  42. Sample Labels

  43. Literature

  44. Feature Sheets

  45. Warranties

  46. Price Lists

  47. Norandex Private Brand Label Window Labels

  48. All-new Media Sitewww.norandexmarketing.com(Thanks, Austin!)

  49. GBW Registration Sitewww.nxwindowwarranty.com

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