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Outline. Value web Speed Alert – Scenario PND dynamic Value web Speed Alert – Scenario PND static Value web Speed Alert – Scenario I2V Speed Alert scenario comparison Comparing services business models. Extension of navigation device with subscription to road and speed alert update signals.

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Outline
Outline

  • Value web Speed Alert – Scenario PND dynamic

  • Value web Speed Alert – Scenario PND static

  • Value web Speed Alert – Scenario I2V

  • Speed Alert scenario comparison

  • Comparing services business models


Value web speed alert scenario pnd dynamic

Extension of navigation device

with subscription to road and speed alert update signals

Extension of navigation OBU

hypothethical case

Value web Speed Alert – Scenario PND dynamic

Essentially broadcasting of road and speed alert updates

Storage / Hosting

voluntary visual and audible speed alert as an extension of current navigation scenario. Updates by GPRS data broadcasting

Data

infrastructure

provider

Data

collection

Data

aggregation

Decision

making

Service

provider

End user

NRA

Regulation

Application

provider

Communi-

cation

provider

Speed alert updates (road/track; new limit; timeframe)

dynamic, based on congestion or incident management

static, based on regulation and road network extension

are broadcasted to the devices

NRA

Digital map

provider

Advertising

Device

provider

  • functions

  • map creation*

  • speed limits map*

  • road update

  • speed limit update

  • subscriber/ broadcast service

  • position identification*

  • speed identification*

  • alert generation

nomadic

Essential in this scenario is a uniform map that is up to date (e.g. LIVECHANGINGMAPS), according to a standard


Value web speed alert scenario pnd static

hypothethical case

Value web Speed Alert – Scenario PND static

Subscribers are allowed to receive a new dvd or download regularly

Storage / Hosting

voluntary visual and audible speed alert as an extension of current navigation scenario.

Data

infrastructure

provider

Data

collection

Data

aggregation

Decision

making

Service

provider

End user

NRA

Regulation

Application

provider

Distribution

Speed limit updates (road/track; new limit)

static, based on regulation and road network extension

NRA

Digital map

provider

Advertising

Device

Provider

  • functions

  • map creation*

  • speed limits map*

  • road update

  • speed limit update

  • distribution service

Technical download and/or dispatching of dvd

The map provider is kept up to date in collaboration with road authorities and released regularly


Value web speed alert scenario i2v

hypothethical case

Value web Speed Alert – Scenario I2V

  • the company called ‘floatlcd’ produces devices that

  • receive current limit

  • display a message in user’s language

  • reads user’s speed

voluntary speed alert provided by roadside transmitting current speed alert shown on small stand alone device

Device

provider

floatlcd

Data

infrastructure

provider

Data

collection

Data

aggregation

Decision

making

Speed limit

management

End user

device

NRA

Speed alert updates (road/track; new limit; timeframe)

dynamic, based on congestion or incident management

static, based on regulation and road network extension

are broadcasted to the devices

Regulation

Communi-

cation

provider

Roadside

infrastructure

provider

NRA

  • functions

  • mapping of transmitters, their current positions and their current speed limit

  • speed limit update to transmitter

  • broadcast speed limit by transmitter/device

  • speed identification*

  • alert generation

  • roadside devices that

  • transmit a given speed limit

  • can be updated wirelessly centrally

  • can be positioned anywhere alongside road



Comparing services business models
Comparing services business models

  • RTTI gathers, analyses and broadcasts information – is only location based and not individual

  • Speed limits are not based on aggregated data but on decisions or business rules – speed alerts are location and (individual) speed based

  • Depending on the chosen technology, especially at the driver’s end, the business models can be integrated


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