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Effective PowerPoint Presentations Gary W. Brester MSU Department of Agricultural Economics and Economics Presentation To: Agribusiness Management Strategies Agecon 445 Spring Semester 2009 OUTLINE . Fonts .Color .Designing Presentations .Transitions .Graphic Slides

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Effective PowerPoint Presentations

Gary W. Brester

MSU Department of Agricultural Economics and Economics

Presentation To:

Agribusiness Management Strategies

Agecon 445

Spring Semester 2009


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OUTLINE

  • . Fonts

  • .Color

  • .Designing Presentations

  • .Transitions

  • .Graphic Slides

  • .Text Slides

  • .Typography

  • . Editing Issues

  • . Questions


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OUTLINE

  • . Fonts

  • .Color

  • .Designing Presentations

  • .Transitions

  • .Graphic Slides

  • .Text Slides

  • .Typography

  • . Editing Issues

  • . Questions


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FONT TYPES

  • . Munter Says To Use Serif Fonts For Business Text, But Sans Serif Fonts For Presentations

    • .Times Fonts Have “Feet”

    • .This Is CG Times Font

    • . This Is Times New Roman Font

  • .Sans-Serif Fonts

    • .Sans-Serif Fonts Have No “Feet”

    • .This Is Arial Font


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    FONT SIZES

    • . Munter Says To Use Fonts With Sizes At Least 24 - 36

      • .This Is Size 12

      • .This Is Size 18

      • . This Is Size 24

      • . This Is Size 32

      • . This Is Size 32 (No Bold)

      • . This Is Size 36


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    OUTLINE

    • . Fonts

    • .Color

    • .Designing Presentations

    • .Transitions

    • .Graphic Slides

    • .Text Slides

    • .Typography

    • . Editing Issues

    • . Questions


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    COLOR - BACKGROUND

    • . Use A Dark Background In A Dark Room


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    COLOR - BACKGROUND

    • . Use A Light Background In A Light Room


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    COLOR CONTRASTS

    • . Must Always Use Contrasting Colors

    • .Hundreds To Choose From

    • .Only A Few Work

      • .This Is An Example Of Dark Blue And Dark Red On White


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    COLOR CONTRASTS

    • . Must Always Use Contrasting Colors

    • .Hundreds To Choose From

    • .Only A Few Work

      • .This Is An Example Of Dark Blue And Dark Red On White

      • . This Is An Example Of Yellow And White On Dark Blue


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    COLOR CONTRASTS

    • . Lighter Reds Are Difficult To See

    • .Many People Are Color Blind To Some Degree In Red and Greens

      • . Some Greens Are Worse Than Others

  • .Many Colors Project Differently ThanThey Appear On Your Computer

  • 7. Colors Will Appear As Black OnNon-Color Handouts


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    OUTLINE

    • . Fonts

    • .Color

    • .Designing Presentations

    • .Transitions

    • .Graphic Slides

    • .Text Slides

    • .Typography

    • . Editing Issues

    • . Questions


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    DESIGNING PRESENTATIONS

    • . Can Use A Table Of Contents To Provide An Outline

      • .This Is What I Am Using InThis Presentation

  • .Message Titles Provide Flow


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    U.S. Chickpea ProductionIs Increasing

    Metric Tons


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    DESIGNING PRESENTATIONS

    • . Can Use A Table Of Contents To Provide An Outline

      • .This Is What I Have Used In This Presentation

  • .Message Titles Provide Flow

  • .Topic Titles Provide Structure


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    U.S. ChickpeaProduction, 1991-2000

    Metric Tons


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    OUTLINE

    • . Fonts

    • .Color

    • .Designing Presentations

    • .Transitions

    • .Graphic Slides

    • .Text Slides

    • .Typography

    • . Editing Issues

    • . Questions


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    SLIDE TRANSITIONS

    • . Consistency

      • . Headings And Subheadings

      • .Agenda And Backup

      • .Numbering Systems

        • Consistency Makes Sense, But Is Difficult To Do


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    SLIDE TRANSITIONS

    • . Agenda Slides (Note The Consistency)

      • . Box Transitions

      • .Dim Transitions

      • .Trackers


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    BOX TRANSITIONS

    • . Fonts

    • .Color

    • .Designing Presentations

    • .Graphic Slides

    • .Text Slides

    • .Typography

    • . Editing Issues

    • . Questions

    4. Transitions


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    THIS IS A DIM TRANSITION

    • . Fonts

    • .Color

    • .Designing Presentations

    • .Transitions

    • .Graphic Slides

    • .Text Slides

    • .Typography

    • . Editing Issues

    • . Questions


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    TRACKERS

    • . Consistency

      • . Headings And Subheadings

      • .Agenda And Backup

      • .Numbering Systems

        • Consistency Makes Sense, But Is Difficult To Do

    Slide Transitions


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    OUTLINE

    • . Fonts

    • .Color

    • .Designing Presentations

    • .Transitions

    • .Graphic Slides

    • .Text Slides

    • .Typography

    • . Editing Issues

    • . Questions


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    GRAPHIC SLIDES

    • . Use Graphics To Show Visual Concepts

      • . Increasing/Decreasing


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    Saskatchewan Chickpea Production Has Increased Since 1997

    Tons


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    GRAPHIC SLIDES

    • . Use Graphics To Show Visual Concepts

      • . Increasing/Decreasing

  • . Show Emphasis On Area Graphs


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    World Chickpea Imports, 2000


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    World Chickpea Imports, 2000


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    GRAPHIC SLIDES

    • . Use Graphics To Show Visual Concepts

      • . Increasing/Decreasing

  • . Show Emphasis On Area Graphs

  • .Do Not Use Legends


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    World Chickpea Imports, 2000


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    OUTLINE

    • . Fonts

    • .Color

    • .Designing Presentations

    • .Transitions

    • .Graphic Slides

    • .Text Slides

    • .Typography

    • . Editing Issues

    • . Questions


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    TEXT SLIDES

    • . Use Parallelism

      • .The Following Is Not Parallel

        • “Increasing Market Share”

        • “Prices Are Declining”

    • . The Following Is Parallel

      • “Increasing Market Share”

      • “Declining Prices”


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    TEXT SLIDES

    • . Use Indentation

      • .Do Not Allow Sentences To Wrap Around

      • .Do Not Allow Sentences To Wrap Around


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    WRAP AROUND EXAMPLE

    • Biobased Content

    • a.products must be manufactured with raw materials or wastes from domestic agricultural production – farming, ranching, forestry, aquaculture

    • 2. Performance and Manufacturer Specifications

    • 3.Environmental Performance/Life Cycle

    • a.products must be submitted for evaluation to the National Institute of Standards and Technology “Building for Environmental and Economic Sustainability (BEES)” program


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    TEXT SLIDES

    • . Use Diagrams To Show Relationships


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    NON-QUANTITATIVE DIAGRAM EXAMPLE

    Choices When RMA

    Offerings Are Available

    Self-Insure

    Single-Peril

    Insurance

    RMA Multiple

    Peril Offerings


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    TEXT EXAMPLE

    • . Choices When RMA OfferingsAre Available

      • .Self Insure

      • . Single Peril Insurance

      • . RMA Multiple Peril Offerings


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    OUTLINE

    • . Fonts

    • .Color

    • .Designing Presentations

    • .Transitions

    • .Graphic Slides

    • .Text Slides

    • .Typography

    • . Editing Issues

    • . Questions


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    TYPOGRAPHY

    • . Use Standard Capitalization

      • .I Use Non-Standard Capitalization

      • . This is standard capitalization

      • . THIS IS PROBABLY TOO MUCH

  • . Avoid underlines

  • . Avoid shadow

  • . Limit italics

  • . Don’t do all three!


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    OUTLINE

    • . Fonts

    • .Color

    • .Designing Presentations

    • .Transitions

    • .Graphic Slides

    • .Text Slides

    • .Typography

    • . Editing Issues

    • . Questions


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    AVOID WORD OVERLOADS

    • Producers must file their Applications for Coverage

    • Producers must pay the applicable service fees to their local FSA office

      • $100 per crop per county

      • $300 per producer per administrative county

      • $900 per producer in all counties

    • Assistance is offered at the basic unit level following RMA definitions

    • Applications must be filed by the application closing date as established by the state FSA Committee. Generally these correspond to crop insurance closing dates. For instance, the closing date for many spring-planted crops will likely be March 15.


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    AVOID CHART JUNK

    • . Avoid Unnecessary Lines

    • . Avoid Extra Shading

    • . Avoid Legends


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    AVOID CHART JUNK


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    Title IX Energy

    Section 9002. Federal Procurement of Biobased Products

    The intent of this section is to stimulate the production of new biobased products and to energize emerging markets for those products

    • Guidelines

      • USDA will designate items;

      • Provide information about availability, price, performance, environmental and public health benefits, life cycle costs, recommended biobased content

    • Label

      • USDA will develop criteria for a “USDA Certified Biobased Product” label

    AVOID CHART OVERLOAD


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    AVOID “FRUIT SALAD” EFFECT

    • Biobased Content

    • a.products must be manufactured with raw materials or wastes from domestic agricultural production – farming, ranching, forestry, aquaculture

    • 2. Performance and Manufacturer Specifications

    • 3.Environmental Performance/Life Cycle

    • a.products must be submitted for evaluation to the National Institute of Standards and Technology “Building for Environmental and Economic Sustainability (BEES)” program


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    MAINTAIN CONSISTENCY

    • Biobased Content

    • a.products must be manufactured with raw materials or wastes from domestic agricultural production – farming, ranching, forestry, aquaculture

    • 2. Performance and Manufacturer Specifications

    • 3.Environmental Performance/Life Cycle

    • a.products must be submitted for evaluation to the National Institute of Standards and Technology “Building for Environmental and Economic Sustainability (BEES)” program


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    AVOID EXCESSSIVE EFFECTS

    • . Avoid Sounds

    • . Avoid Excessive Transitions

    • . Be Certain That No SpellingErrors Occur

    • . Avoid A Single Word Occurring On A Single Line


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    QUESTIONS?


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