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1 of 7. Peter Loader @ TLT. Advertising. How to sell oranges. orange TM. 2 of 7. Peter Loader @ TLT. Orange links itself to things we like to do, so that when we do them we think of Orange . Even if they are not there!. orange TM. Orange wants to be your friend!. 3 of 7.

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Presentation Transcript
advertising

1 of 7

Peter Loader @ TLT

Advertising

How to sell oranges

orangeTM

slide2

2 of 7

Peter Loader @ TLT

Orangelinks itself to things we like to do, so that when we do them we think of Orange. Even if they are not there!

orangeTM

Orange wants to be your friend!

what does everyone love

3 of 7

Peter Loader @ TLT

What does everyone love?

Everyone loves movies, so Orange let us go for free.

what does everyone love4

4 of 7

Peter Loader @ TLT

What does everyone love?

Everyone loves Football, so Orange sponsors Liverpool.

Arsenal

Liverpool (the greatest football

team ever) is sponsored by Orange

what does everyone love5

5 of 7

Peter Loader @ TLT

What does everyone love?

Everyone loves music.

So Orange have special offers to music events.

how orange advertises

6 of 7

Peter Loader @ TLT

How Orange advertises

Orange advertises in

Newspapers

Magazines

On TV

On buses

The Internet

In the post

Anywhere else?

orange is everywhere

7 of 7

Peter Loader @ TLT

Orange is everywhere!

everywhere!

everywhere!

Where!

everywhere!

So you will never forget them!

everywhere!

everywhere!

everywhere!

everywhere!

everywhere!

everywhere!

slide8

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