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Print-Ready Files: A Designer's Essential Guide

This guide by Marcia Allen provides crucial tips for graphic designers to create print-ready files efficiently and effectively. Covering topics like fonts, graphics, and file management, it serves as a valuable resource for beginners and professionals alike.

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Print-Ready Files: A Designer's Essential Guide

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  1. A Graphic Designer’s Guide To Creating Print-Ready Files

    Marcia Allen LTEC 3220 Fall 2012 12/3/2012 Begin
  2. Getting Started Back Home Fonts & Graphics Forward File Management
  3. Getting Started To ensure that your software is compatible with your commercial print vendor’s, check with your print representative. Get print specifications before you start designing your documents. Software: Adobe Creative Suite CS5 – Illustrator, Photoshop, InDesign. Please do not submit print-ready files in Microsoft Word or PowerPoint.
  4. Helpful Files Templates: Are located on the network, and cover the main printed marketing materials used in our department.Slicks, brochures, website, emails, etc..
  5. Page Elements Page bleed: When graphics or color extend beyond the edge of the page it is referred to as a “bleed”. If you use bleeds, make sure they run at least 1/8” off the edge of the page.
  6. Convenience Master pages: In InDesign, master pages allow you to create standard page templates you can apply throughout your layout. Master pages ensure consistency throughout your document and allow you to make design changes globally.
  7. Convenience Style Sheets: In InDesign, style sheets allow you to set standard headers, font sizes, etc., and apply them throughout your layout. Style sheets ensure consistency throughout your document and allow you to make design changes globally.
  8. Fonts & Graphics Fonts: Use OS OpenType or Postscript Type 1 fonts. For bold or italic, select the named font with that attribute from the font menu. Illustrations: Create your illustrations at final size to keep the line weights and label text sizes consistent. You can use the “Convert to Paths” feature in your software to outline the text, but keep a copy of the text without outlines for edits to be made later.
  9. Fonts & Graphics Photos and graphics rarely print well unless they have been adjusted specifically for use in print. Do not use images grabbed from the internet for print purposes. Image Specifications: Grayscale and color images – 300 dpi, Bitmapped images – 600 dpi minimum, 1000 to 1800 dpi recommended. Purchasing Images: Sites commonly used in our department to purchase images are; www.thinkstock.com, www.istockphoto.com, www.gettyimages.com, www.corbis.com.
  10. Color Using CMYK: Use CMYK for printing, files should be saved as CMYK or grayscale (not RGB). Remove any unused colors from drawing and/or layout applications before you send the file to the print vendor. Names of colors should match exactly in your layout, drawing, and image manipulation applications. Thomson Reuters Colors: Color pallets can be found on the network, in CMYK (Process), RGB, and Spot Colors.
  11. Logo Thomson Reuters Logo: Different variations are located on the network, in different colors, with and without trademark symbols. Trademarks: Are used on most printed materials, email, and web applications. Bolding the ONE in ONESOURCE: Should be done in certain design situations.
  12. File Types Using different design software will result in different file types and file extensions. The file types we commonly use here are: PDF, AI, PS, INDD, EPS, JPEG, TIFF PDF: Portable Document Format AI: Adobe Illustrator PS: Adobe Photoshop INDD: Adobe InDesign EPS: Encapsulated Postscript JPEG: Joint Photographic Experts Group TIFF: Tagged Image File Format
  13. Package Files For Print Adobe InDesign offers file, and font collection features to prepare your files for a print vendor. InDesign calls this feature “Package for Output” or “Package”. Print-Ready PDFs: When exporting PDF files for commercial printing it is very important that you select the appropriate PDF Job Options. Please check with your print vendor to ensure that you are sending the right file types.
  14. File Locations On The Network Please save all documents on the network, not on your hardrive: \\Cr-public-a04r\CSSMKTG \Production Templates: \\Cr-pblic-a04r\CSSMKTG \Administration_and_Communications\Templates_Guidelines Color Palettes: \\Cr-public-a04r\CSSMKTG \Administration_and_Communications\Templates_Guidelines\Color Palettes\Swatch Palettes Logos & Fonts: \\Cr-public-a04r\CSSMKTG \Administration_and_Communications\Logos & Fonts Kenesis Strands: \\Cr-public-a04r\CSSMKTG \Administration_and_Communications\Logos & Fonts\Thomson_Reuters\Logo\Kinesis_Strands Secondary Graphic: \\Cr-public-a04r\CSSMKTG \Administration_and_Communications\Logos & Fonts\Thomson_Reuters\Logo\secondary_graphic\ secondarygraphic_080416
  15. Purchasing Images Images Can Be Purchased And Downloaded From The Following Sites: www.corbis.com www.istockphoto.com www.thinkstock.com www.gettyimages.com brand.thomsonreuters.com The user name and password associated with all of these accounts are: User name: username Password: password If you need to purchase images, get the credit card information from Megan Rossman.
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