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Understanding and Challenging Bias Against Outgroups

Explore the causes of biases against outgroups, degrees of ethnocentrism, stereotypes, shattered lenses of prejudice, and the complexities of racism. Delve into communication influences, media impact, and historical theories shaping our views. Learn to recognize and combat biases with mindful self-checks.

zachery-valentine
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Understanding and Challenging Bias Against Outgroups

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  1. CHAPTER 9HCOM 320 What Causes Us to Hold Biases Against Outgroups?

  2. PERCEPTION • Selection – chose data • Organize- groupings, labeling • Interpretation – attach meaning • Mindful of bias – self-check

  3. DEGREES OF ETHNOCENTRISM •  Distance of disparagement (high) • Distance of avoidance (moderate) • Distance of indifference (low)

  4. STEREOTYPES • COMMUNICATON • Polarization • Categories – frame our expectations • MEDIA • Shapes view • Character types • Flexible & inflexible stereotyping

  5. SHATTERED LENSES Prejudice Antagonistic hostility Humor Explanations for development Exploitation theory Scapegoating theory Authoritarian personality approach Structural approach

  6. RACISM • Principles • Superiority biological or racial differences • Strong in-group preferences • Reject out-groups • Examples • Hate Crimes • Stereotypic images • Racial profiling

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