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This chapter explores the key concepts of Intercultural Communication (ICC), emphasizing that culture is a learned system of meanings, encompassing traditions, beliefs, values, norms, and symbols that are passed down generations. It differentiates between surface-level and deep-level culture, identifying elements such as cultural competence, shared meanings, and normative beliefs. Additionally, it introduces a process model for ICC, addressing the significance of context, multiple communication goals, and the challenges posed by mismatched expectations and cultural clashes, while providing tools for effective intercultural interaction.
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HCOM 320Chapter 2 What is Intercultural Communication (ICC)?
Culture: a learned meaning system • Culture – includes patterns of traditions, beliefs, values, norms, meanings, and symbols – passed from one generation to the next… • Surface-level • Intermediate-level culture • Symbol • Meanings or interpretations • Cultural norms; setting; interaction goal • Relationship expectation; cultural competence
Culture (continued) • Deep-level culture • Traditions, beliefs, values • Normative culture • Subjective culture • Culturally shared traditions • Culturally shared beliefs • Cultural values • Instrumental • terminal
Understanding ICC: A Process Model • ICC • ICC difference alert model • ICC communication process • ICC: meaning characteristics • Shared meanings • Three layers of meaning critical • Content; relational; identity
ICC Process Thinking • Principles • Mismatched expectations • Biased intergroup perceptions • Encoding & decoding of verbal and NVC • Multiple goals • Diverse approaches & styles • Cultural bumps or clashes • Context • Embedded systems