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Crafting Convincing Proposals: Mastering the Art of Persuasion

Learn the essential steps in writing persuasive proposals to secure funding or support for your projects. Understand the key components, such as problem identification, research plan, and budget justification. Get insights on tailoring proposals to meet sponsor guidelines and maximize impact. Develop your skills in effectively communicating your ideas and expertise to win over stakeholders.

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Crafting Convincing Proposals: Mastering the Art of Persuasion

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  1. DREAM/SENSORS 2008Communication Workshop #2 Proposal Writing

  2. Persuasion • …is not a dirty word • …takes practice • It helps to follow convention prescribed by your target audience

  3. Writing a Proposal • Start with a problem • Then convince your audience: • That the problem is worth solving • That you’re the right person to solve it • Read the sponsor’s guidelines

  4. Outline of a proposal • Summary and/or abstract • Introduction/Background • Research Plan/Methods/Proposed Program • Peripherals: Budget, letters of recommendation, Curriculum Vitae, References, Appendices, etc.

  5. Introduction • Describe the problem • Describe current research • Describe a “gap” in the current knowledge

  6. Research Plan/Proposed Program • How are you going to solve the problem? • Hypothesis • Methods • Timeline/Schedule • Benchmarks/Deliverables • What resources do you have available? • People • Research Facilities/Equipment

  7. Peripherals • Budget • Read the sponsor’s guidelines for limits, etc. • Match the budget to the scope of the project • Justify your requests • Letters of Recommendation/Support • Curriculum Vitae • References

  8. Summary • Write it last • Cut & paste from the content of your proposal • What do you plan to do? • Why is it important? • Why are you qualified to do it? • What will be the outcomes?

  9. NSF GRFP • Personal Statement • Previous Research • Research Plan • GRE Scores • Transcripts • 3 Letters of Recommendation

  10. NSF GRFP – Research Plan • 2 pages (8.5” x 11”) • 12-point Times New Roman font • ≥ 1” margins • GRFP Applicant User Guide (for specifics regarding Research Plan format) • Program Solicitation

  11. NSF Merit Review Criteria • Intellectual Merit • Broader Impacts

  12. Review process • Due Monday, 8/18 • Reviewers will meet Wednesday, 8/20, AM • Proposal Review Document • Sample White Papers

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