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Discover Blackberry's latest smartphone models such as Bolt, Touch, Curve, and the advanced Playbook tablet offering programs like Word and Excel. Ideal for business and young people, these devices symbolize status with their internet capabilities. Blackberry aims for global expansion focusing on technology and regular consumers.
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Blackberry • The product • Smartphone • Playbook • Target • Store • Investment • Future plans
The product • Smartphone • Bolt, Touch, Curve, … • Touch screen • Internet • Products • Agenda • Music Store • Facebook • …
The product • Playbook • Computer (flat) • Touch screen • Programs • Word, Excel, … • Facebook • Music Store • Library • …
Target • Business people • Smartphone • Agenda • Data • Internet • Status symbol • Young people • Not just a phone • Internet • Status symbol
Store • Store • Brussels • Paris • Berlin • Amsterdam • Madrid • Web store • Easy • Information • Headquarters • Brussels
Investment • Capital • Stock • Purchase • (Web)Store • … • Return on Investment • Larger target • Better technology
Future plans • Expansion • Europe • America • Asia • Product • Latest technology • Target audience • Regular people