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Embracing China's Soft Power: Creative Industries and Cultural Heritage in a Modern Society

Showcase the charm of the Chinese culture to the world while blending traditional heritage with contemporary values. Strengthen China's global influence by developing creative industries, fostering international communication, and utilizing new media creatively for increased soft power. Explore how China's creative development in areas like design, fashion, and architecture plays a vital role in boosting economic competitiveness. Discover opportunities in the Chinese market and link with Dutch creative networks for collaborative growth.

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Embracing China's Soft Power: Creative Industries and Cultural Heritage in a Modern Society

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  1. ... show charm of the Chinese culture to the world, and accommodate Chinese cultural inheritance with contemporary culture and a modern societyTo strengthen China's soft power, the country needs to build its capacity in international communication, construct a communication system, better use the new media and increase the creativity ... • Creative Industries in China Xi Jinping embraces China’s soft power • Creative industries? • Design • Fashion • Architecture

  2. Dutch Design and Creativity is getting BIGGER

  3. China’s creative development Creative industries are now seen as an important factor for the enhancement of the overall competitiveness of China’s economy and future growth Pro-active development Creative clusters by Chinese government Strong difference still between 1st and 2nd tier cities Physical pressence and some understanding of Chinese cultural values are very important IPR issues We see foreign successes in the following fields architecture, design, fashion, gaming and animation

  4. Market Opportunities in China

  5. Get started link to the Dutch creative networks

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