1 / 14

5. Cinema

5. Cinema . Advantages :. High audience attention is received. Audio-visual effects with movements and colour . Extra scope for more dramatic and realistic impact. Disadvantages. It is less popular with the introduction of videotapes.

upton
Download Presentation

5. Cinema

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. 5. Cinema

  2. Advantages: • High audience attention is received. • Audio-visualeffects with movements and colour. • Extra scope for more dramatic and realistic impact

  3. Disadvantages • It is less popular with the introduction of videotapes. • It is non-interactive medium, as the audience cannot respond immediately. • There is limited coverage as it is limited to film goers.

  4. 6. Direct Mail

  5. Advantages: • Audience selectivity is practiced • It is very flexible • People will be very attracted

  6. Disadvantages • Limited only to the literate. • Limited to the mailing list of the company. • Cost per client is relatively high. • Suffer form the stigma of being classified as junk mail.

  7. 7.Outdoor hoarding and signboards

  8. Advantages: • Impact of large size and color. • It is flexibility. • High repeated exposure. • Its very low cost medium.

  9. Disadvantages • No audience selectivity. • Suitable for literate. • Its open for vandalism. • Higher competition.

More Related