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This case study details the implementation of electronic feedback systems at a hospital to gather real-time consumer data, including NPS ratings, to improve services. Beginning with TouchPoll in 2012, the journey unfolded through trials with Survey Monkey and HQSC, leading to a streamlined approach with 15 questions, NPS, and demographics. The NPS Question was refined to gauge consumer recommendations accurately. The future involves expanding to District Hospitals and developing outpatient and pediatric surveys, focusing on closing the loop for actionable insights.
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Gathering the Consumers Experience Christine McKerrow Quality Assurance Manager
The journey Gather data by: Feedback forms compliments, suggestions, complaints Online website, Healthpoint, emails Suggestion boxes Txt messaging Stand alone touchscreen collection system (TouchPoll ) 2008 until 2012
Sept 2012 Submission to Board- request to trial another more cost effective electronic system • further opportunities to develop • automatically collated reports etc • could give real time feedback Approval given
Feb 2013 Began trial - iPad in a stand, volunteers roving the wards using iPads Software used: (NZ developed software) Questions selected 5 questions from Picker Institute plus demographics
But then: • not being supported by software developer in timely manner • progress on what was promised not forthcoming • volunteers were not reliable, felt uncomfortable, didn’t turn up unless it suited them etc • pursued option of using trial version of Survey Monkey
Employed a staff member from temping pool who was interested in gathering information September 2013, trial with HQSC -18 questions (Picker Institute) + demographics + Net Promoter Score (NPS). Used Survey Monkey - premium version – linked to iPad, real time
Time to review process: • HQSC trial completed in Nov/Dec 2013 • where to next ??
Now: • reduced questions to 15 + demographics + NPS • interviewing 150-200 inpatients/month-Whangarei Hospital. • report monthly to the Board • request specific breakdown of questions • e.g. Maori response to being treated with respect & dignity • Board interest in NPS ratings
Net Promoter Scoring • Net Promoter Score (NPS) measures the loyalty that exists between the provider and a consumer • Rating scale 0-10 • NPS Calculation • 0 - 6 Detractors • 9 -10 Promoters • Net Promoter Score = % of Promoters - % of Detractors • 7 - 8 Passives
NPS Question Would you recommend this hospital to your friends, family, whanau? Changed question to: Thinking about your experience would you recommend this hospital to your friends, family, whanau?
Thinking about your experience would you recommend this hospital to your friends, family, whanau?
Interviewer comments: • always asks consumer if they want to use iPad themselves • provides information on Advocacy service or how to make a complaint if necessary • consumers always willing to participate • able to return to same wards next day
The future: • beginning to roll out to District Hospitals • develop outpatient and paediatric surveys • community outpatient clinics
? Closing the loop • how to disseminate information to the wards so it is useful • what are they going to do with it