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Discover tips and tricks to effectively utilize social media in healthcare. Reach a wide audience, engage patients, boost service usage, and promote your practice. Learn how to manage content, share NHSE campaigns, and avoid common pitfalls.
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Social Media Tips & Tricks By Nottinghamshire LMC
The power of social media • Alternative way of communicating with your patients. • An excellent way to share and translate information on virtually every topic • Reach an enormous amount of people worldwide.
Why use social media? • Engage with patients/local area • Increase service usage • Have an online presence
Video + pictures • Keep your posts engaging by including a photo or video to accompany the text. • Video/Picture ideas: • Weekly ‘Staff of the week post’ • Changes around the practice • Upcoming events
Video + pictures Sharing NHSE campaigns is a great way of letting your followers know what services are available at your practice.
Social media management • Use a social media management tool to make managing your posts easier. • Have a designated person responsible for posting updates. • Schedule a week’s worth of tweets and posts. Build up your followers and interaction by posting a variety of content and update frequently.
Question and answer • Please contact me at: aleesha.newton@nottslmc.co.uk if you would like any more tips or advice on social media.