350 likes | 431 Views
Prototype is the iterative generation of artifacts to test hypotheses and get closer to final solutions, embodying concepts for testing and refining ideas. Embrace failure early and often to reduce risk and iterate efficiently. Explore design space, build to think, and inspire with your prototypes. Learn to let go by matching prototype resolution with development progress and identifying variables to explore. Develop experiences and test prototypes to improve user feedback in just 25 minutes. Utilize analogous situations for prototyping intangibles, inaccessible contexts, and challenging problems.
E N D
prototype: what? service/ experience space product story works like looks like interacts like
prototyping . . . is the iterative generation of artifacts intended to answer questions that get you closer to your final solution is creating a concrete embodiment of a concept which become a way to test your hypotheses is building to think
prototyping . . . is an attitude
prototype: why? • to gain empathy • to explore • to test • to inspire • understand the design space • build to think • test and refine solutions • inspire with your prototype
prototype: fail early and often cost of failure vs. project time
prototype: fail early and often risk and cost vs. iteration cycles
prototype: scale resolution “Like this?” “Mm, yes like that.” Developed for Gyrus ACMI, ENT Division
prototype: let go Embrace v 0.0 Embrace v 1.0
prototype: how? prototype resolution should match the progress of your development identify the variable you want to explore create experiences let go of your prototypes
prototype now in 25 minutes, you’ll have experience prototypes to test with users.
PROTOTYPE • TODAY: • DEEPER EXPLORATION • Prototype using analogous situations • Prototyping intangibles [digital & service]
PROTOTYPE . . . using ANALOGOUS SITUATIONS -helpful if the context is inaccessible -helpful if you’re stuck -helpful if the problem is intangible
PROTOTYPE . . . ANALOGOUSLY
PROTOTYPE . . . ANALOGOUSLY
PROTOTYPE . . . ANALOGOUSLY Help people in despair
PROTOTYPE . . . ANALOGOUSLY Placeholders
PROTOTYPE . . . ANALOGOUSLY
PROTOTYPE . . . ANALOGOUSLY Gone to the ATM
PROTOTYPE . . . ANALOGOUSLY
PROTOTYPE . . . ANALOGOUSLY Happy customer back in line
PROTOTYPE . . . AT SCALE
PROTOTYPE . . . AT SCALE