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Trademarks411 – The Importance of Registering Your Trademark

A trademark is a visual symbol which may be a word to indicate the source of the goods, a signature, name, services, etc. A trademark provides protection to the owner of the mark by ensuring the exclusive right.

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Trademarks411 – The Importance of Registering Your Trademark

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  1. Trademarks411 – The Importance of Registering Your Trademark

  2. Trademarks411 – The Importance of Registering Your Trademark • A Trademark distinguishes the goods of one manufacture or trader from similar goods of other and therefore, it seeks to protect the interest of the consumers as well as the trader. It may consist of device depicting the picture of animals, human beings etc., words, letters, numerals, signature or any combination thereof. • Since it indicates relationship in the course of trade, between trader and goods, it serves as a useful medium of advertisement for the goods and their quality. The object of trademark law is to permit an enterprise by registering its trademark to obtain an exclusive right to use, share or assign a mark. Closely related to trademarks are service marks which distinguish the service of an enterprise from the services of other enterprise.

  3. Trademarks411 – The Importance of Registering Your Trademark • Trademark helps in inaugurating a Brand name • It helps consumers to distinguish your products and services from that of your competitors. • It indicates the quality of your products and services. • Establishing the brand and earning goodwill is supported by registering your trademark. • It enables to get the name “Branded goods” which will add on the value of your product. • Advertising the product will reach easily if your product holds an attractive trademark

  4. Trademarks411 – The Importance of Registering Your Trademark • Trademark serves as an Asset • Trademarks are one of the few Assets that provide a long-term competitive advantage. • It is the only business Asset that will get appreciated in value over time. • It provides value beyond the core business and an pave the way for expansion of the business.

  5. Trademarks411 – The Importance of Registering Your Trademark • Trademark – a communication tool • Trademark helps to register the product among the consumers which helps them to differentiate and select the desired product. • Trademark wraps a series of technical issues in a single logo such as: • Company • Reputation • Products and services • Consumers need • Trademarks will work across borders, culture and language.

  6. Trademarks411 – The Importance of Registering Your Trademark • Trademark increases sales volume • Trademark helps to find out the significant differences among competing products. • The brand can be an important factor to drag the consumer’s attention. • Trademarks are relatively inexpensive to protect • After successful registration of trademark it has an infinite lifespan by renewing it and the expenses are less when compared to other intellectual properties. • Trademarks are often the top-of mind address for an Internet user which helps the consumers to identify your product easily. • Trademark gives the consumers the ability to protect themselves by relying upon known brands of products and services.

  7. Trademarks411 – The Importance of Registering Your Trademark Trademark also assures the owner as it helps him to protect his own product from other competitors even if they similar. The owner can protect his trademark by taking legal actions against his reviles if they try to infringe his own trademark. When once a company registers its trademark ownership it will have an exclusive right to use it nationwide and for all the products that are listed in the registration.

  8. Trademarks411 – The Importance of Registering Your Trademark The trademark acts as a prima facie evidence of its validity once registered and gives an exclusive right to the owner to use the trademark in the commerce field.Registration of trademark prevents others from using your trademark and hence it is important to register it. In the event of anyone trying to infringe your trademark the owner can fight back legally only when your trademarks is registered.

  9. Trademarks411 – The Importance of Registering Your Trademark Learn More: https://www.crunchbase.com/organization/trademarks411 https://twitter.com/trademarks411?lang=en https://facebook.com/trademarks411/ https://www.linkedin.com/company/trademarks411 • https://www.youtube.com/watch?v=UP97t1Qm7vA • https://www.glassdoor.com/Reviews/Trademarks411-Reviews-E1972715.htm • https://www.instagram.com/trademarks411/ • https://www.dailymotion.com/video/x6kaxc9

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