Electronic commerce 2A3 会计112 史越 詹蓓蕾
E-mall 3 Mobile commerce 4 Social Network Service 目录CONTENTS 1 Introduction to Electronic commerce 2 5 Impact of E-Commerce
Introduction to E-commerce Definition E-commerce or electronic commerce, a subset of e-business, is the purchasing, selling, and exchanging of goods and services over computer networks (such as the Internet) through which transactions or terms of sales are performed electronically. E-commerce can be broken into four main categories:B2B,B2C,C2B, and C2C. 文字内容
Business-to-consumer or B2B Types Company doing business with each other such as manufacturers selling to distributors and wholesalers selling to retailers. Pricing is based on quantity of order and is often negotiable. 文字内容
Business-to-consumer or B2C Types Business selling to the general public typically through catalogs utilizing shopping cart software. By dollar volume,B2B takes the price, however B2C is really what the average Joe has in mind with regards to e-commerce as a whole. With the advent of e-commerce, all the things can be purchased literally in minutes without human interaction. 文字内容
Business-to-consumer or C2C Types There are many sites offering free classifieds, auctions, and forums where individuals can buy and sell thanks to online payment systems like PayPal where people can send and receive money online with ease. eBay’s auctions service is a great example of where person-to-person transactions take place every day since 1995. 文字内容
Business-to-consumer or C2B Types A consumer posts his project with a set budget online and within hours companies review the consumer’s requirements and bid on the project. The consumer reviews the bids and selects the company that will complete the project. 文字内容
E-mall Large commodity electronic trading platform of electronic mall is the electronic commerce software to build sales of product, its main function is through e-commerce trading platform to customers accurately, fast. Electronic mall is also called the store on the net, electronic mall famous brand electronic express, 360buy Mall, Dangdang, Taobao shopping mall, excellent shopping, electronic mall is moving towards a brand, scale, group development, electronic mall, the future will become an important irreplaceable products sales. .
E-mall Taobao shopping mall Formerly known as "tmall Taobao Mall", is a comprehensive shopping website. Taobao builds a new B2C (Business-to-Consumer, commercial retail). The integration of thousands of home brands, manufacturers provides one-stop solutions for businesses and consumers. Provide 100% quality assurance products, 7 days no reason to return after sale service, and shopping integral return now and high quality service. The morning of January 11, 2012, Taobao Mall announced officially to change its name to "tmall". In November 11, 2012, tmall borrow singles day to make a fortune, claimed 13 hours to sell 19100000000, set a world record. .
E-mall 360buy Mall Since the beginning of 2004 official involved in the field of electronic commerce, 360buy Mall has maintained rapid growth, seven consecutive years of growth rate of more than 200%. 360buy Mall has always adhered to the YISHION e-commerce mode operation, to reduce intermediate links, to provide high quality products and satisfied services for the consumers in the first time. 360buy Mall has all over the country more than 60 million registered users, nearly 10000 suppliers, online sales of home appliances, digital communication, computer, home furnishing stores, clothing, infant, books, food and other 12 categories of tens of thousands of millions of high-quality goods brand. .
E-mall Amazonas Like eBay, Amazon.com was born in 1995.The name reflected the vision of Jeff Bezos, to produce a large scale phenomenon like the Amazon River. The ambition has proved justified since just 8 years later. Amazon passed the $5 billion sales mark—it took Wal-Mart 20 years to achieve this. By 2008 Amazon was a global brand with other 76 million active customers accounts and order fulfillment to more than 200 countries. Despite this volume of sales, on December31,2007 Amazon employed approximately 17,000 full-time and part-time employees. .
Mobile commerce Definition :Mobile commerce(移动商务) is a branch of the electronic commerce and the ability to conduct commerce using a mobile device. It is a new pattern of electronic commerce in the environment of new technical condition and marketing
Products Smartphone refers to “like a personal computer，has independent operating systems and the users can install the software, games which third –party service providers provide to expand the program on the smartphone. And realize the access to wireless network through mobile communication network.
（1）Iphone is the combination of mobile phone, personal digital assistant, media player and a wireless communication device. Steve Jobs announced the IPHONE in Macworld which held in January 9, 2007. And the company was listed in the United States in June 29, 2007。 LOGO:
（2）Samsung is the first large South Korean enterprise and also a multinational conglomerate. Samsung Electronics is the largest subsidiary. Nowadays it is the world's largest mobile phone manufacturer and electronic enterprise which global revenue is at the top.
Mobile banking Banks and other financial institutions use mobile commerce to allow their customers to access account information and make transactions, such as purchasing stocks, remitting money. This service is often referred to as mobile banking or, m-banking.
Social Network Service Definition :Four words: Hardware, software, service and Application In theory the social network service is able to release information to all people , people can show their own opinions to other people and discuss with each other. Social network Service covers all forms of network service which keep human social as core and It is a key force in promoting Internet close to the real world.
Facebook A Social network service website which was launched in February 4, 2004. And the originator is Mark Zuckerberg. It is the first photo sharing site in the United States, upload eight million five hundred thousand photos a day. Wall: Message board wall is a user's profile page. Poke: Let the user catch other people's attention Facebook Video Sharing: share video with friends
logo Mark Zuckerberg
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MicroBlog The platform to provide users with way to share information ,communication and make friends. You can be spectators to browse interesting information in the micro-blog and you also can be used as a publisher, release the information in the micro-blog for other people to view
Characteristics : (1) brief content : about 140 words (2) real-time information: the latest real-time information (3) broadcast: public information, everyone will be able to browse (4) social networking platform: make the microblog to social network service
log-in screen Main interface
Tencent QQ QQ support online chat, video phone, file sharing function, network hard disk, custom panel, QQ mailbox etc, and is able to be connected with the mobile communication terminal. It is the most widely used chat software in China, almost one billion people on line.
Qzone was developed by Tencent Company in 2005 and it is a personal place as blog (blog) function and popular with many people. QQ pet is the Tencent Company launched a virtual community feeding game including work, study, game, get married, and so on. There are 3 types: penguin, pig and bear. Micro message is an instant messaging service for intelligent mobile phone free application developed by Tencent Company.
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Impact of e-commerce (1)The change of access to information More and more people can get information from TV, radio, newspapers, magazines, books and other traditional media, especially from the Internet. (2) The change of shopping pattern People can buy what they want by internet and do not go outside.
(4)For the consumers They can buy products from home, so no tedious work in buying and they can trade any time. E-commerce thus is a greater benefit provided it has ultimate security (3)For the business It provides easier way to market a particular product at low cost and also the product easily reaches the global market.