CENTRAL CE MARKETING

1. CENTRAL CE MARKETING Click on the info icons to see more details Local Marketing Roles Business Group General Mgr Senior Marketing Manager Customer Service Marketing Manager Sales Planning Product Manager Communication Junior Product Manager Marketing Assistant EMP Trainee Sales Admin CENTRAL FUNCTIONS NSC

2. Position requirements – Marketing Assistant: • Tasks: • - Creation, controlling and information of various sales, stock & profit reports • - Initiation of further development & implementation of SAP/PSI system related issues e.g. back order status • - Marketing responsibility for designated NSCs • - Composition of POS data to record sell in / out status • - Controlling & co-ordination of samples for trade fairs and promotional events of our NSCs and internet content • - New model registration involving coordination with domains & NSCs • - Support Budget control & responsible for issuing debit/credit notes • - Support product registration & model administration • - Preparation of material for analysis of competition: competitors’ overviews, GfK based reports, etc. • Qualification: • - Relevant university degree • - Very good English Skills • Professional Experience: • - Job experience in marketing through internships • Additional requirements: • - Analytical skills required • - Ability to work within tight timeframes • - Pro active drive and enthusiasm

3. Position requirements – Trainee European Marketing: Tasks: - Support and participation of P&L planning - Sales and turnover plan per model and month - Managing & control of inbound quantities, sales and warehouse stock - Monitoring market trends & collect latest market information from sales dept - Identify sales gaps & develop countermeasures to achieve BP turnover - Prepare PSI documentation & present to management during PSI meeting - Dealer visits and distribution analysis - GfK Data analysis (Market demand, share, hit lists, channel analysis) - Benchmarking of competitors (product, price, place, promotion) - Create product price lists for dealers - Support reporting to Senior Mgmt and activity & budget plan support - Development of POS material - Participation in developing packaging, including final artwork, text, etc. - Handling of stock shifts and additional orders - Decision of distribution and channel strategy with NSCs & factories Qualification: - Relevant university degree - Fluent English Professional Experience: - Job experience in marketing through internships etc Additional requirements: - Strong international background required - Analytical skills required - Full mobility across Europe required - Pro active and enthusiastic

4. Position requirements – Junior Product Manager: • Tasks: • - Support European communication activities like PR, catalogues, Web, POP, international fairs & events • - PSI planning, consolidation & analysis including system maintenance • - Interface between manufacturing companies and NSCs • - Creation of reports regarding competitors, sales situation, profit, stock, BP • - Market data analysis (GFK data by countries & distribution) • - Analysing sales and P/L status • - Analyse price movements in the market & support formulation of price & product requirements and price adjustment with factories • - Support for allocation of advertising budgets • - Support preparation of central Rocket Launch activities • - Support product registration & model administration • - Composition of POS data to record sell in / out status • - Support creation of line-up request by various analysis and researches • Qualification: • - Relevant university degree • - Very good English Skills, additional languages preferred • Professional Experience: • - Job experience in marketing including internships for min. 2 years • Additional requirements: • - Analytical skills required • - Team working • - Ability to work under pressure

5. Position requirements – Product Manager: Tasks: - Management of the team to deliver excellent performance - Development of product roadmap for midterm based on following activities: Competitor analyses / Product benchmarks / Market data analysis - Responsibility for content of communication materials (advertising, catalogue, POP, Web, etc) - Development of Marketing story (visual/content) & mgmt of material creation - Fair preparation/coordination (e.g. IFA) - Monitor sales performance for countries/products/consumers - Standard and ad-hoc reporting - Preparation of line-up request in close discussion with NSCs & negotiation of this request with domain - Consumer research - Define price targets for line-up discussion, analyse and discuss needs for price revisions for current line-up - Continuous analysis of PSI situation and development of countermeasures - Coordination and status follow-up during BP creation Qualification: - Relevant university degree - Very good English skills Professional Experience: - Job experience in marketing for min. 4 years Additional requirements: - Experience in one or two product categories desired - Analytical skills - Pro active attitude and thinking ahead - Communication skills - Presentation skills - Negotiation Skills

6. Position requirements – Marketing Manager: • Tasks: • - Management of the team to deliver excellent performance • - Conversion of strategies into operations • - Responsible for developing and implementing a broad range of activities in the marketing function (e.g. Marketing Communications, Market research etc.) • - Evaluation & adjustment of marketing processes and plans to meet the marketing strategy • - Creation and implementation of market oriented sales activities, collaborating with NSCs, to increase sales • - Development and maintenance of PSI, pricing and business plan • - Planning for new products including new product requests, deliver competitiveness analysis to NSCs and respective domain • - Price strategy and marketing • - Planning of sales promotion and advertisement plan • Qualification: • - Relevant university degree • - Very good English skills • Professional Experience: • - Job experience in marketing for min. 6 years • Additional requirements: • - Experience in two product categories and different countries desired • - Relationship building • - Analytical skills required • - Networking ability and stakeholder management

7. Position requirements – Senior Marketing Manager: • Tasks: • - Management of the team to deliver excellent performance • - Conversion of strategies into operations • - Responsible for developing and implementing a broad range of • activities in the marketing function • - Evaluation & adjustment of marketing processes and plans to meet the marketing strategy • - Creation and implementation of market oriented sales strategies, collaborating with NSCs, to increase sales • - Control of PSI, pricing and business plan for own product categories) • - Responsible for new product planning • - Creation of pricing strategy • - Control the sales promotion and advertisement plan • Qualification: • - Relevant university degree • - Very good English skills • Professional Experience: • - Job experience in marketing for min. 9 years • Additional requirements: • - Experience in two product categories and different functions desired • - International experience required • - Relationship building • - Analytical skills required • - Networking ability and stakeholder management

8. Position requirements – Business Group General Manager: • Tasks: • - Management of the team to deliver excellent performance • - Development of strategies in cooperation with DMD • - Key decision maker in the area of marketing • - Planning, directing and controlling all marketing activities in the company • - Establishment of marketing goals to ensure market share & profitability of • products/services • - Control and follow-up of all marketing budgets of involved countries • - Creation of guidelines and price comparison with competition • -Drive Sales through NSC's in Europe • - Accountability in parts for P&L • - Negotiate marketing budgets with Japan • - Defining European Sales and Channel Strategy • - Market analysis based on GFK, Market reports • - Define an accurate marketing strategy based on: Market analysis & PSI / Company Strategy / Introduction of new products • Qualification: • - Relevant university degree • - Very good English skills • Professional Experience: • - Job experience in marketing for more than 10 years • Additional requirements: • - Experience in two product categories and two different functions (countries) • (of which one must be NSC Sales the other marketing) required • - Networking and stakeholder management • - Analytical skills and forward thinking mentality required • - Good understanding of total picture required