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Packaging - PowerPoint PPT Presentation

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Packaging. Packaging: History.

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Packaging history
Packaging: History

Before about 1850, packaging was limited to barrels, wooden boxes and jute sacks. Only after this date was paper made cheaply enough and paper bags began to appear.Other packaging materials such as tin, aluminium and various plastics developed alongside paper and board. Glass was one of the earliest packaging materials.The purpose of packaging is primarily to protect or preserve its contents and secondly to improve presentation. Protection is needed against handling and during transportation. The presentation to the customer provides necessary information and improves sales by making the product more visually appealing.

Why do we package
Why do we package?

  • Sixty percent of all packaging is for food products. At the beginning of the 20th century most food was sold loose. It was weighed and measured out and placed in bags or directly into the shoppers bag to carry home. Packaging and advertising were virtually unknown. Today packaging is a massive, lucrative industry and often it is the way the packaging looks that persuades the shopper to buy the product inside it.  

  • There are three main reasons why packaging developed and is in use today: 

  • 1. To protect a product from damage or contamination by micro-organisms and air, moisture and toxins.

  • 2. To keep the product together, to contain it (i.e. So that it does not spill).

  • 3. To identify the product. Packaging is the main way products are advertised and identified.

  • 4. Protection during Transport and Ease of Transport.A package should be designed to make it easy to transport, move and lift.  

  • 5. Stacking and Storage.In supermarkets and shops it must be possible to stack packages so that space is not wasted on the shelves.

Packaging is rubbish
Packaging is Rubbish

  • Packaging also causes negative effects to our environment