Email Marketing Services Do’s And Don’ts ! Emails have become the most acceptable form of communicating, professionally these days, so if your business requires lots of emails sending then it’s better to find out the best email marketing services providers which offer best email marketing services India. It is essential to opt for the most experienced and effective email marketing services providers in India which are duly aware of the do’s and don’ts of the emails marketing campaign. The following are the illustration of the Email Marketing Do’s And Don’ts Email Marketing Do’s 1. Segmentation of the entire list:- Every email is not beneficial and is not required to be sent to every person in your list, so it's better to segregate the names according to the groups so that only the selected groups receive the emails which they are desired to receive from your end. If you fail to practice this way of segmenting your list, then your email marketing will not provide you the desired results. You also have to write general emails so that every person on the list can relate to it. 2. Look Up for bounce rates:-
It is very essential to have a sincere eye on the bounce rates because you should be informed how many emails are getting bounced and what is the reason behind it so that you can plan your email strategies accordingly. If your domain is claimed to be having a maximum number of bounce rates then your domain will be marked as the bad sender which will badly affect your entire email marketing strategies. 3. Be updated:- Technology is changing every second, and you have to be updated if you want your email marketing strategy to be a hit. You can stay updated by joining the communities designed and executed for the email marketers, just read them regularly and gradually you will be at the pace with the recent technology. Email Marketing Don’ts:- 1. Skip off Mobiles:- While designing the emails marketing strategies if you are skipping off the mobiles from your mind then this is a blunder which will lead to a massive loss. It is found in a research that around 50% of the audience uses their mobile phones for accessing their emails, so if your email cant is opened properly on the mobile screens then you will surely lose your audience. It is better to opt for the responsive design because this design will offer your emails to be opened on the small screen of mobiles, tablets, pagers and to the biggest screen of the computers. So this will be beneficial for your email marketing regime. 2. Sending Emails Without Prior Evaluation:- It is mandatory to check your emails before sending it to the sender. Check whether the sender is correct? Is the matter grammatically error free? Is the email design perfect? Whether the receiver will be getting the message of the email? Could it be easy to reply back? Whether simple or unnecessary jargons are used in the body of the emails? These questions should be kept in mind before sending the email, which will lead to thorough scrutinization of the email before it is sent. As remember the fact that once the click button is clicked then you are unable to change anything in the email. 3. Violation of the Spam Laws:-
Be very focused and alert about the Spam Laws of the country where you are sending the emails, as different countries have specific spam laws which are mandatory to be followed by the email marketing services providers, If these always have not adhered then your email can also be bounced back. But there is no such law in India, as Congress has already removed these spam law barrier in 2003, so if you are sending to the right person, there are fewer chances that your email will be sent to spam, maximum times it is landed in the primary email only. .