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One Day Seminar Data Mining in Practice 18 th February 2003

Join us for a comprehensive one-day seminar on data mining, where you will learn about the latest trends and practical applications in the field. Discover how data mining can enhance customer relationship management and improve various business processes. Industries such as banking, eCommerce, pharmaceuticals, and telecommunications are currently applying data mining techniques with great success. The seminar will cover topics such as mining market data, spatial data mining, churn of customers in telecommunication, prediction of customers' demands, analysis of sales data, and integrating mining into knowledge management. Don't miss this opportunity to stay ahead in the world of data mining!

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One Day Seminar Data Mining in Practice 18 th February 2003

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  1. One Day Seminar Data Mining in Practice 18th February 2003 Welcome!

  2. Knowledge Discovery... …will quadruple in the next 10 years (according to Gartner Group 1999): from n projects in 1999 the application rate will raise to n 4 projects in 2009. ... is most often oriented towards customer relationship management. ... many other business processes can be enhanced mining given data!

  3. Industries/fields where you currently apply data mining: [608 votes total] Banking (77) 13% Biology/Genetics/Proteomics (32) 5% Direct Marketing/Fundraising (42) 7% eCommerce/Web (53) 9% Entertainment (10) 2% Fraud Detection (51) 8% Insurance (36) 6% Investment/Stocks (17) 3% Manufacturing (28) 5% Pharmaceuticals (31) 5% Retail (36) 6% Scientific data (51) 8% Security (14) 2% Supply Chain Analysis (21) 3% Telecommunications (56) 9% Kdnuggets 2002 Poll

  4. Today’s Program • Mining Mart and applications • Spatial Data Mining • Churn of customers in telecommunication • ??? • Prediction of customers’ demands in telecommunication • Analysis of sales data • Integrating Mining Mart into Knowledge Management

  5. Breaks • Coffee break 10:30 – 11:00 • Lunch break 12:30 – 14:00 • Coffee break 15:30 – 16:00 Sponsored by

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