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Asia Development & Trade Strategies for China and Vietnam

Explore opportunities for growth and development in China and Vietnam, including trade ties, industry impacts, and regulatory insights. Learn about conformity assessment, market entry, challenges, and goals in these dynamic Asian markets.

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Asia Development & Trade Strategies for China and Vietnam

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  1. Asia Development StrategiesChina and VietnamMichael Violette, AmericanTCB File copy provided by http://www.wll.com

  2. Asia Development: Opportunities and Experience • Vietnam: Conformity Assessment Conference • China: A Film Documentary File copy provided by http://www.wll.com

  3. Vietnam Conformity Assessment Conference: Vietnam Standards Development and the Impact on Commerce • Vietnam’s entry into the World Trade Organization • Opening of the market for foreign investment • The pressing need for infrastructure development • Expansion of product and process verification http://www.atcb.com/vietnam vietnam@atcb.com File copy provided by http://www.wll.com

  4. Industries Affected • Pharmaceutical • Food and Biological Testing • Textiles • Construction • EMC and Product Safety (Electronics, IT and Wireless) • Fire technology • Pesticides • Infrastructure, civil engineering (Uniform • Plumbing Code, Uniform Mechanical Code) • A&E firms File copy provided by http://www.wll.com

  5. Mission and Goal • Promote and further trade ties and US linkage on industry and regulatory levels File copy provided by http://www.wll.com

  6. Solicitations & Support • US Department of Commerce, US Consulate General HCMC • ACIL • ASEAN • PAC • US Governmental and Industry Conformity Assessment Authorities (NIST, ANSI) • Institute of Electrical and Electronics Engineers • Private Laboratories • Manufacturing Interests File copy provided by http://www.wll.com

  7. China Prospects • Growth Rates • Investment • Access Issues • Our Experience • Documentary Project File copy provided by http://www.wll.com

  8. Going North Lights! File copy provided by http://www.wll.com

  9. China Business Outlook U.S. imports from China reached $243.5B in 2005. China’s GDP grew 9.9% in 2005, surpassing $2 trillion (US: ~$13T) China plans to quadruple GDP in 20 years, which implies an average 7.3% annual growth File copy provided by http://www.wll.com

  10. China Business Outlook • China has risen from the United States’ 11th largest export market five years ago to our 5th largest export market today. • The U.S. trade deficit with China was $200B in 2005, a 24% increase of $38B from $162B in 2004. • The value of U.S. exports to China in 2005 reached $34.7B, up 20.5 % from the previous year. (Global imports reached $148B, up 36%.) • U.S. exports to China have increased by 80% since 2001 Source: US DOC

  11. File copy provided by http://www.wll.com Progress in Beijing

  12. US Exports to China File copy provided by http://www.wll.com

  13. Direct Foreign InvestmentVarious Markets File copy provided by http://www.wll.com

  14. GDP vs Population File copy provided by http://www.wll.com

  15. File copy provided by http://www.wll.com Markets

  16. R&D Expenditure vs GDP File copy provided by http://www.wll.com

  17. US Exports To China • Product Value (USD) %Change • aircraft and parts $3.84b 137.23% + • digital integrated circuits 3.12b 17.8% + • soybeans 2.25b 3.25% - • cotton 1.40b 1.51% - • ferrous metal scrap 1.26b 35.1% + • auto parts / accessories 1.03b 72. 3% + • auto data processing equip. 0.78b 0.2% + • copper scrap 0.76b 42.31% + • aluminum scrap 0.72b 92.5% + • Waste of paper 0.69b 42.79% + • Electric Apparatus 0.57b 7.79% + File copy provided by http://www.wll.com

  18. Business Outlook File copy provided by http://www.wll.com

  19. Residences File copy provided by http://www.wll.com

  20. Challenges • Intellectual Property Protection • inability to systematically and vigorously enforce the law • low administrative fines do not deter infringement • Technical Barriers to Trade – Implications for Customs • development of technical standards aimed to protect non-competitive domestic industries • lack of transparency in standards development process • redundant testing requirements • National Treatment • industrial policies limit market access by non-Chinese goods File copy provided by http://www.wll.com

  21. WTO Commitments (December 2006) • Reforms in: • Architecture, engineering and urban planning services • Banking • Distribution and retail • Insurance • Telecommunications File copy provided by http://www.wll.com

  22. File copy provided by http://www.wll.com Testing • Capable

  23. Market Entry Options Direct Exports Sales Agent / Distributor Cooperative Service Center Resident Representative Office Wholly-Owned Foreign Enterprise 100% Foreign-Owned Foreign-Invested Commercial Enterprise (FICE) Distribution and sales (retail, primarily) File copy provided by http://www.wll.com

  24. Goals • Start in known environment with trusted partner (Taiwan) • Develop relationships in PRC • Develop Local Support and generate solid revenue stream • Pricing strategies File copy provided by http://www.wll.com

  25. File copy provided by http://www.wll.com SINOCES

  26. Money • Wire transfers to PRC • Salaries are 1/5th of equivalent US professionals • Flow of money through Hong Kong • Banking reform is imminent and necessary File copy provided by http://www.wll.com

  27. Necessities • Must go and see • Must develop relationships • Must be realistic • Must look at the objectives of the Chinese partners • Must understand realities of banking and contract situations • Must visit often as the situation and opportunities change File copy provided by http://www.wll.com

  28. Beer, Steve & Art File copy provided by http://www.wll.com

  29. AmericanTCB Experience • Started Exploring China Market Opportunities in 1999 • Taiwan Office in March 2004 • Beijing Rep in May 2005 • Shenzen Agent in November 2005 • Shanghai Agent/Support in July 2006 • Rep Office in 2007 (Banking!) • WOFE (?) File copy provided by http://www.wll.com

  30. Present Operation • Hosting organization in TW • Starting formal company in Shenzen • Developing trade mission capabilities • Training, seminars, service support • Access Channel to EMC Test Laboratories in PRC File copy provided by http://www.wll.com

  31. Go & See File copy provided by http://www.wll.com

  32. Documentary Project • Capture the sights and sounds • July 2006 • Qingdao (CES) • Beijing • Dong Guan • Interviews File copy provided by http://www.wll.com

  33. Plans • Solicit Support from Business Interests • Develop “story” • Targets: • Discovery Channel • Sponsorship File copy provided by http://www.wll.com

  34. Themes • Trusting your partner • Business Opportunities in China: Demographics • Developing Business • Language & Culture • Concerns: IP & the Environment • Expectations • Parting Advice File copy provided by http://www.wll.com

  35. Credits • Production: • Liv Violette, McLeanPR Group • Direction • Jason Scadron, Collage Productions • Editing • Michael Farkas • Co-Sponser: Washington Labs • Photos: Marianne Koster File copy provided by http://www.wll.com

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