Most sales pitches suck. Why? Because they are all about you instead of focusing on the client and their needs. Here is what you can do to change and make them better. Be a Blue Lobster and stand out.
Your Sales Pitch Sucks! and what you can do about it. BLUE LOBSTER
Do you have an awesome company, product or service?
Do you pitch to clients?
Here is what 95% of companies do
We are ABC company ABC
We have shops everywhere ABC
We sell amazing products ABC
We are innovative ABC
We have won many awards ABC
Our clients love us ABC
Does this sound familiar?
So what’s the problem?
The audience does NOT care!
They don’t care about all your shops
They don’t care about your awards
They don’t care about your logo ABC
Yes, we know. It’s a shocker!
The audience only cares about themselves
and what you can do for them!
So change your pitch!
Focus on the audience
Before you pitch ask these 3 questions
Who is the audience?
What’s their problem?
How can you help?
So when you pitch, it’s more like this…
We are the Dentistry
We have looked at your situation
We are here to help
We understand you are facing this problem
Based on our experience, you have two options…
We recommend option B because….
Better results, happier clients
Here is a story about how we helped Bob…
If you want to know more…
Do you see the difference?
It’s not about you
It’s about the audience
and how you can help
Ready to change your pitch?
Ask the 3 questions
Who is the audience? ? What’s their problem? ? How can you help?
Now create your new pitch