14 Hacks To Increasing Brand Awareness Through Social Media

1. HOME BLOG  SEO OUTSOURCE LANDING PAGE Search Search Recent Posts The Future of Digital Marketing – Trends & Predictions You Need To Know ! 14 HACKS TO INCREASING BRAND AWARENESS THROUGH SOCIAL MEDIA Why Digital Presence for Your Business is a Must ? The Synergy of Video Formats & the Customer-Buying Journey  October 27, 2022  Access  0 Comment The thing about social media is that these platforms are meant for the interaction and socializing of di?erent people. Incorporating a social media marketing strategy without involving people in the community will not work for your brandʼs development. According to statistics, nearly all marketers focus on increasing the brand awareness of a company (58%) and community/customer engagement (41%). Getting On the Trend: How Moment Marketing Increases Brand Influence Hereʼs a Full-Proof Black Friday Marketing Strategy for Your Brand Letʼs dive deep into 15 short social media marketing hacks to grow your brand and move your audience through a specific customer journey. 1. Human-centric Content that is Personal Recent Comments The thing about social media is that people are always on it to learn something new, to be inspired, or to simply pass the time with content. It has been statistically proven that content that is more human and showcases a certain type of brand personality is more engaging and attractive compared to all other social media content. Close No Comments 2. Grab your audienceʼs attention instantly As sad as it is, an impression on social media has to be made only in a couple of seconds. The time for getting the attention of your prime audience is probably 5-7 seconds, to a maximum of 12 seconds if you are really lucky. Creating a social media marketing strategy that forces your audience to stay beyond their timespan of attention with your brand is the hack to succeeding organically. Archives December 2022 November 2022 October 2022

2. 3. Go All-Out With Designing HOME BLOG  SEO OUTSOURCE LANDING PAGE There is no alternative to good design. Even the most redundant and boring of content can be made to look attractive with the right type of design. Even though it is psychologically proven that a good design garners more attention than text on a solid image post, the branding part of it and the creativity that an organization can put out through the medium of a post are what matters. Categories Blog Branding Home Online Strategy 4. Connect With People SEO Some brands follow several people to increase their following and then some brands do not need to follow anyone since their branding and their credibility precede them. In the case of just starting with your organic social media marketing strategy, the best way is to reach out and connect with people in many ways. Connecting and following target audiences, tagging people and other brands who are related to your niche, mentioning di?erent people in the comments section of posts, etc, are all tactics that can be utilized to increase the credibility of your brand. Uncategorized 5. Hashtags Still Have Power When social media apps were launched then hashtags were on the rise and nearly everyone was putting hashtags on their posts for following the trend. The thing about hashtags is that it categorizes posts according to search and also assist in increasing the reach of many posts. Hashtags are still used by top brands where the hashtag of the brand is created with several other hashtags that are related to the industry that it caters to. 6. Creative Commenting Some brands have taken the higher road to increase their brand reach to the masses. Creative commenting when replying to audiences or even sharing an opinion on the current trend is what matters. Creative comments are the ideal way of sowing the seed of grabbing your audienceʼs attention. 7. Growth/Stats Post There is a brand in social media marketing that is open to promoting unusual content. Take a fact that is not known by many and twist it into something that would be related to your industry. Even the most bizarre of concepts can be made into engagement posts that will drive organic tra?ic to your social media. 8. Say What you Want The most important fact about growing your social media strategy is keeping it as human as possible, as per the first point. Brands that are more like people and behave like people are more likely to be engaging with the target audience than brands that are only promoting products and ignoring the human part of it. As such, expressing a brandʼs view on the latest news or update that has taken place in the world is a green flag for brands to promote themselves publicly. 9. Turn On Creator Mode If you are in charge of the page of a brand and you havenʼt turned on the creator mode option then there is something wrong with the way that

3. you are implementing your social media marketing strategy. Creator mode enables you to see the insights of all the posts that you are uploading. The number of people who are engaging with your posts, the type of reach that it is getting, and most importantly, the buzz that comes with every post is evident through creator insights. HOME BLOG  SEO OUTSOURCE LANDING PAGE 10. Leverage the Latest News and Trends Trends are something that is relevant today and would be redundant tomorrow. This is the reason why most brands hone on what is popular today and try to gain more popularity for the same. The latest trends are a “hot topic” and it garners the attention of an audience more. Similar to how news channels work, whatever is trending is taken up by organizations and changed to the industry that the organization is catering to. 11. Encourage Engagement through Content Sharing Engagement content is something that audiences love. The more creative and the type of content that makes an audience think out of the box are the ones that are loved. Engagement through content is a way of knowing how your audience thinks and perceives your brand. As a brand, the more you are in tune with what is going on around you, the better your chances of growth. 12. Content Segregation as per Social Media Platforms Itʼs a rule. The content that is working on one social media platform is not going to work the same on another platform. LinkedIn posts cater to a di?erent type of audience while Instagram and Facebook posts are for a di?erent type of audience. This is the reason why your social media marketing strategy should be optimized to cater to di?erent sources for getting maximum engagement. 13. Stick to Your Theme In the long run, keeping up to date with all the trends and the news that take place around the world, a lot of brands forget what their theme is and divert farther and farther away from their purpose. The industry that a brand is catering to, the services or the products that are provided by a brand, and the USP of the brand are all important factors and need to be related to every single post that the brand launches in each of its social media channels. 14. Collaborate with Other Brands and Influencers Influencer marketing or collaboration marketing is a shortcut to reaching your target market easily. With the rise of social media platforms and nearly every other person is a content creator, influencer marketing has seen a boom in recent times. Though influencer marketing can be easily integrated into the social media marketing strategy of an organiszation, it is important to understand the types of influencers that are there and follow through with a robust marketing strategy. Final Thoughts If you are looking for branding and social media marketing strategies for your brand then contact us at Digikore Digital! We are the one-stop destination for all your marketing and branding needs with a team of

4. experts who are pioneers in research and content development. Contact us today to get ahead of your competitors in the marketing game! HOME BLOG  SEO OUTSOURCE LANDING PAGE  Blog, Branding, Home  Social Media Marketing  PREVIOUS NEXT  Trending Digital Marketing Strategies For Companies In The Service Industry How To Choose The Right Campaign Channels For Startups Leave a Reply Your email address will not be published. Required fields are marked * Comment * Name * Email * Website Save my name, email, and website in this browser for the next time I comment. Post Comment Privacy Policy | © 2022 | Proudly Powered by WordPress | Theme: Nisarg