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3D-Olli improvements. 3D-Olli Media Production. B to B. Name & Logo Slogan is missing Modifications to main page e.g. enlarge the pictures change colors (too dark) Relation in main page picture is missing (What bridge). B to B. Other pages:

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3d olli improvements l.jpg

3D-Olliimprovements

3D-Olli

Media Production


B to b l.jpg
B to B

  • Name & Logo

  • Slogan is missing

  • Modifications to main page

    e.g. enlarge the pictures

    change colors (too dark)

    Relation in main page picture is missing (What bridge)


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B to B

  • Other pages:

    • Every information should be in English

    • New Task bar:

      History of the company

      Picture gallery Video gallery Contact information


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FOR CHILDREN

  • Animation

    • Characters: Vegetables (main character Mr potato)

    • 30 min every Saturday morning for 70 episodes

    • Adventures of Potatoes family in France

    • Bad Tomatoes from UK… ”battle”


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Products on Web Page

  • Plenty of games

  • Character creator

  • T-shirts, comic books, cuddly toys etc.

  • Download previous episodes

  • Order via web


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Thank Ya

Alex-Angela-David-Niko-Raimo-Sophie-Teemu

FRA HUN FRA FRA FIN FRA FIN


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Workshop 1: CRM

Reda Šeškevičiūtė

Audrius Jankauskas

Justas Paulauskas


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Agenda

  • Introduction

  • PRiZM analysis

  • Case study


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Introduction

  • Knowledge of your customers

  • Customer profile

  • Overrepresentation and underrepresentation


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PRiZM analysis

  • The definition

  • Usage

  • Coding

  • Example (12 BHV)

  • Profiles

  • Applications


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Case study

  • Information needed

  • Verifying types of your consumers

  • Finding target group

  • Writing a persuasive letter


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Case study: The Letter

Dear Sir or Madam,

Share your CompuSmash High-Speed Internet™ connection with all your computers

Connect up to five computers and share printers, files and much more with one dedicated CompuSmash High-Speed Internet connection. With wireless home networking you'll enjoy the freedom to access the Internet from any room in your home.

Mobile – No more wires to your modem. Use your computers and peripherals practically anywhere in your home – all at the same time.

Reliable – State-of-the-art wireless networking modem and adapters give you faster speeds at longer distances and complete Wi-Fi compatibility.

Fast – High-Speed Internet™ technology increase Internet speed up to 10Mbit/s. You will never wait until a web page loads and you’ll be able to download anything in a seconds.

Security – we can provide every king of security you wish: firewalls, spam-filters. We can control the accessibility to any web page, block adult add-ons in any webpage or any adult content on the net so you can let your children to play or do anything they want on the Internet. No spyware or any other viruses could overcome this kind of security. Installed software is not so secure. We can track your usage of the Internet, prepare statistics and inform you if we will find any security vulnerability.

Simple – Easy to install and requires no new wiring or jacks. Free technical support for the first 30 days.

All you need is a high-speed Internet connection, a wireless-ready modem and a wireless adapter for each computer connected to the network. Save your time!

Yours sincerely,

CompuSmash



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E-marketing Strategy for a SME

Jan-Paul Nachtwey

Minna Kakko

Viivi Kakko

Kristina Harju

Pasi Knuutila

Karin Panzenböck

Christopher Bäck


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E-marketing Strategy for a SME

  • Intronics wants to expand their business to Austria.

  • Define a strategy how to do it, how they should do it, how they go to the market.


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Company profile

  • Intronics supplies technical accessories and cables to the IT-branche

  • It has very reliable connections to manufacturers and suppliers over the world.

  • Their core business is trading in electro- mechanical components.

  • It has a good reputation in the Netherlands.


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1. Define the objective of the Homepage

Make the company well known

Get more customers

Gives information of the company

Gives the first impression of the company


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2. What content should be offered on the homepage?

Success stories

Customers (known in Austria)

Online product catalogue

Product information

News

New products that are coming


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3. Which services should be offered?

Online ordering

Automatic orders

Feedback service

Support


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4. Define how to measure the objective

How many visitors in the web page

What pages they are looking at


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5. Think about the ways to get the new customers to the homepage

Deal with Google.at

Intronics.at

Advertising in the professional magazines (B2B)

Marketing concept to small pc stores


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Thank you for your attention homepage

Any questions?

(Don’t ask us)


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