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The KnowledgePortal: The Gateway to Organisational Learning . Prof. D r. Peter A. Bruck, CEO and Founder . ICT Bahrain 2012 Leading Business Growth Through ICT Advancements ” . gLOBAL CONFERENCE GALA AND EXHIBIT Excellence in mobile content 2.0 Abu Dhabi, UAE, Feb 3 rd – 5 th 2013

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the knowledgeportal the gateway to organisational learning

The KnowledgePortal:The Gateway to Organisational Learning

Prof.Dr. Peter A. Bruck,

CEO and Founder

ICT Bahrain 2012

Leading Business Growth Through ICT Advancements”

slide3

gLOBAL CONFERENCE GALA AND EXHIBITExcellence in mobile content 2.0

Abu Dhabi, UAE, Feb 3rd – 5th 2013

www.wsa-mobile.org

40 global winners from 28 un member states
40 Global winners from 28 un member states

Streetspotr, Germany | Keapo, Paraguay | Hostelworld.com Mobile, Ireland| iButterfly, China | MobiCash, Bahrain| i-Police, Nigeria | Roadroid, Sweden | Towngas, China | Transforming Access and Discovery of Digital Library Resources for the Gen-C (Connected Generation), Singapore | MyFunCity- Sustainable Cities, Brazil | Back in Time, Portugal|WildChords, Finland | The Math Mage, Jordan | KnowledgePulse®, Austria | Project Noah, Canada | Shadow Cities, Finland | OzBook, Lithuania | DerManDarPanorama, Lebanon | QTOM TV, Germany | Starwalk, Russian Federation/USA | map2app, Italy | tripwolf - your travel guide, Austria| TaxiPal, Estonia | Harpoen, Indonesia| Dérive app, Uganda | News 360, United States | Scoopshot, Finland | TrafficMate, Sri Lanka | Bambuser, Sweden | Maestro Digital Publishing Suite, China | Positive Technology, Italy|Prognosis: Your Diagnosis, Sri Lanka | Social Diabetes, Spain | Hormone check, Norway | Life with Cancer, Denmark | Blanco & Negro, Ecuador | AlzNav, Portugal | MagicReader, Japan | WheelMap, Germany | Hand Talk, Brazil

mobicash bahrain www ithmaarbank com
MobiCash, Bahrain | www.IthmaarBank.com

Ithmaar Bank's MobiCashallow customers to withdraw cash from the bank’s ATMs without a card. A first of its kind, MobiCashcardless cash withdrawal solution changes the way people in Bahrain access cash, allowing third parties to withdraw cash conveniently and securely from IthmaarATMs. Simple to use, all that users need is an Ithmaar Bank e-banking ID. MobiCash works as follows: the MobiCashsender adds the MobiCash receiver to the MobiCash beneficiary list via e-banking. The sender then sends money to the receiver’s Bahraini mobile number. The receiver gets an sms with the MobiCash reference number and a code. The receiver activates the MobiCash service at any Ithmaar Bank ATM by means of the dedicated button, entering the details sent via sms: the MobiCash receiver gets the cash. Network of 39 ATMs across Bahrain!.

event highlights
EVENT HIGHLIGHTS

GLOBAL MOBILE CONTENT CONFERENCE

  • The battle of the screens: enabling multiscreen platforms
  • Thank God, it's Mobile: Networking for Mobile Success
  • War of Platforms: Mobile Ecosystem
  • Playing with the Angry Birds: Reaching Millions of Gamers
  • The Sound of Mobile: Enriching the Audio Experience
  • Visionary Keynotes, Interactive Discussions

AWARD GALA – THE NIGHT OF EXCELLENCE

  • Gala Dinner and Award Ceremony Announcement of the 8 WSA-mobile Global Champions

BEST MOBILE CONTENT EXHIBITExplore the best mobile content solutions from world

slide7

gLOBAL CONFERENCE GALA AND EXHIBITExcellence in mobile content 2.0

Abu Dhabi, UAE, Feb 3rd – 5th 2013

www.wsa-mobile.org

slide9

Talking about solutions:Gateway to Organisational Learning - Sustained Knowledge Build-Up ?Adding Value to e-Government through knowledge services

aims of gateway to organisational learning knowledgeportal

Aims of Gateway to Organisational Learning - KnowledgePortal

Large scalefacilitation of sustainedlearning

Provide easy access, downloads, support

Offeradvancedresources

Bemotivatingtouse

Personlisetheoffers

till now ict advancement has lead business growth through for example
Till now: ICT Advancement has lead Business Growth through for example:

Improving accounting

Administering enterprise resources

Optimizing logistics

Exchanging and presenting information

Communication with customers and suppliers

Transactions with stakeholders

…….

what is the basis of an organisation
Whatisthebasis of an organisation ?

More and more:

Knowledge asbasis of

all organisations

Buildings ?

People ?

Money ?

what is knowledge
Whatis Knowledge?

Connectedness

Complexity

Sign, symbols,

Numbers, characters

what is knowledge1
Whatis Knowledge?

Understanding

Connectedness

Knowledge

Information

Data

Complexity

what is knowledge in an organisation
Whatisknowledge in an organisation?

5. Wisdom

Whatisthebasis of an organisation ?

4 + 1 levels

Data - raw

Information - primary

Knowledge - secondary

Understanding

example rain
Example: Rain

Whatisthebasis of an organisation ?

4 + 1 levels

Data - Watercoming down fromsky

Information - Itisraining

Knowledge - Rain makeswet

Understanding - Wetclothes in wintertime makesyou sick, take an umbrella

example organisation
Example: Organisation

Whatisthebasis of an organisation ?

4 + 1 levels

Data - People sit in an office

Information - This officehas 23 workers

Knowledge - Office consists of 21 employees and 2 managers

Understanding - Talk toone of themanagers, ifyouwanttogetsomethingdone

learning organisations
Learning organisations

Learning

Knowing

PROCESS

CONTENT

Organisational learning

How do we manage

Learning as a process

Knowledgemanagement

How do we manage

Knowledge as a resource

Cognitive approach: People act on basis of the knowledge they have

slide24

Arab knowledge performance

  • Spending on scientific research in the Arab region is the least worldwide (does not exceed 0.3% of GDP, most of it depends on government funding which amounts to 97%)
  • Scientific publishing and patents...modest achievements (1.1% of global scientific publishing)
  • Arab citizen’s share in published books equals 4 per cent and 5 per cent of the British and Spanish citizens’
  • Arab human capital flight...the ultimate result of low incentives and high constraints (45% of Arab students who study abroad do not return to their home countries)
  • Weak link between innovation and production/development
challenge knowledge
Challenge: Knowledge

Arab Content Creation

Reading and Learning

Knowledge absorption

Knowledge Utilisation

computer desktop pc
Computer / desktop PC ?

Office applications

E-Mail

Internet browser

Social media

? GAMES

? Fotos, Videos

??? Learning application/Knowledge buildup?

pocket device
Pocket device ?

Mobile Phone with

Calls

Short Messages

Social Media

Instant Messaging

Games

Navigation

???? Learning

slide36

Way to learn: step by step,

+ repeat to not forgotten

slide37
Knowinghowto Search and to find isgreat. But in manysituationsitiscriticaltoKNOW withouthavingtolookitup.

Knowledge Management 2.0 :

surfing and searching

known facts
Known Facts

Knowledge and skills are the key sources of competitive advantage.

Significant change , New challenge for business resulting from

growing globalization,

technological innovation,

increasing competition and

the mobility of labor

challenge to organisations
Challenge toorganisations

Organizations face:

dynamic,

increasingly competitive and

global environment providing opportunities for HRD professionals to demonstrate their ability to "deliver value" by re-conceptualizing their role as "strategic" or business partners.

challenge to solutions
Challenge tosolutions

Organizations need solutions that:

demonstrate their ability to "deliver value"

Take on role as "strategic"

Optimize the business process

slide41

Source: FIS KM Institute http://choo.fis.utoronto.ca/KMIottawa/default.html

knowledge cycle
Knowledge Cycle:

Knowledge

DIFFUSION

Knowledge CREATION

Knowledge

ADOPTION

Knowledge UTILIZATION

AdaptedfromTransfield 2004

4 mistakes
4 Mistakes:

Use one channel,

Like a tunnel

Knowledge

DIFFUSION

Knowledge CREATION

Knowledge

ADOPTION

No incentives

No pay-off

Buy from cheapest vendors

No repetition

No rehearsal

Knowledge UTILIZATION

AdaptedfromTransfield 2004

again surfing and searching is not enough for knowing
Again: Surfing and searchingis not enoughforknowing

Just thinkof a projectmanagerwhoissettingup a deal ……

Or a doctor in theemergencyroom...

Whatabouttheapprentices in thesupermarket

or a civilservant on thephoneline …

what do theyhavetoknow?

business ict knowledge for the following purposes
Business ICT: Knowledge forthefollowingpurposes:
  • Quality assurance
  • Compliance
  • Going beyond training for the test
  • Re-certification
  • Follow up on seminars and workshops
  • Assuring a return on educational investments (ROI)
why cause people forget
Why …causepeopleforget …

Loss in qualityandcompliance

cause there is little follow up on trainings
Cause there is little follow up on trainings….

Training

Material

Loss in training

investment

knowledgeportal based on knowledgepulse 3 more steps
KnowledgePortal based on KnowledgePulse: 3 moresteps

push e-Learning

#2Personalized

Small steps

#1 Mobile

On personal device

slide53

This uniqueapproachiscalledMicrolearning

Basedon Nobel Prize Work in MedicinebyEric Kandel, Year 2000

people repeat personalised easy in between on the go when switching activities till they know
People repeat – personalised, easy, in between, on the go, when switching activities…till THEY KNOW
companies secure investment cause the next learning step comes for sure
Companies secure investment – cause the next learning step comes for sure…..
  • Push insteadofpull
  • Learnercontrolstheconfigurationoflearningreminders
always know how much each individual learner has learnt and understood
Alwaysknowhowmucheach individual learnerhaslearntandunderstood
and provide added content with the solution of learning cards to enhancing knowledge
And provide added content with the solution of learning cardsto Enhancing knowledge

Context field can include formated text, hyperlinks and pictures

even small steps lead to the goal
Even smallstepsleadtothegoal!

Andcanbeintegratedintodailyworkroutine!

slide64

Advancement of ICT: Sustained Knowledge Build-Up with the KnowledgePortal Adding Value to e-Government through knowledge services

aims of gateway to organisational learning knowledgeportal1

Aims of Gateway to Organisational Learning - KnowledgePortal

Large scalefacilitation of sustainedlearning

Provide easy access, downloads, support

Offeradvancedresources

Bemotivatingtouse

Personlisetheoffers

business gateway 2 knowledge key features overview
Business Gateway 2 Knowledge – Key Features Overview

Aggregation and Publishing of available Knowledge Resources to citizens and target groups (Sub Portals)

No admin: Self registration and self-directed download of KnowledgePulse

Sampling of Lessons

Instant download lessons and courses

Personalized My-KnowledgePortal with overview of lessons registered for, learning achievements and learning activitiy

Help, tutor and manuals plus FAQs

Social media functionalities

making knowing easy making authoring easy making administration easy www knowledgepulse com
Making knowing easy

Making authoring easy

Making administration easy

www.knowledgepulse.com

  • Sustainable effort
  • Effective knowledge transfer
  • Return on Edu Investment
slide73
Knowinghowto Search andto find isgreat. But in somesituationsitiscriticaltoKNOW withouthavingtolookitup.

Organisation needto: Move fromsurfing and searchingtoknowing

organisational learning
Organisational learning:
  • Quality assurance
  • Compliance
  • Going beyond training for the test
  • Re-certification
  • Follow up on seminars and workshops
  • Assuring a return on educational investments (ROI)