THE CONTENT STRATEGY IMPERATIVE. ALYSSA FOX. “We engage our audiences by helping them. We do this through valuable content that solves a business problem or answers a key question.” ~Michael Brenner, Founder, Marketing Insider Group. THE CHANGING LANDSCAPE. …AND WHAT IT MEANS.
By hovaKnovel Product Update Lodz 2010 updates. Barbara Dixee, Director of Academic Sales. Content Highlights of 2009. Deployed 3 new products Increased content production 33% over 2008
By lawsonA simple Social media Marketing Plan. Four Steps to Creating an Awesome Social Media Marketing Plan. Four steps:. Step 1: Goals , Target Market, Social Networks Step 2: Content Step 3: Engagement & Growth Step 4: Analyze. Step 1: Goals, Target Market, Social Networks.
By linoreUrbina Consulting. Conditional Content Graphics. Are we a match? Check on urbinaconsulting.com/about-you. This work is licensed under the Creative Commons Attribution 4.0 International License. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/. Deliverable.
By kenyonTechnology support group tamale. Get together around open source website development Week 6 – Session 11 1 st October 2013. Index. Brainstorm Information Architecture Content Strategy Tips Templates Team up Brainstorm Program. 1. Brainstorm. 2. Information Architecture.
By essienIFSA. AINE OSBORNE Email: AINE.OSBORNE@carat.com Twitter: @aineosborne. Getting started. Social Listening tools. Blogging tools. Blogging tools that allow you to create your own blog Wordpress.com Blogger.com. Dominate listings. Twitter. Facebook. Google +. Driving results.
By brandiIntech & Publications Informing the Automation Professional. Eoin Ó Riain ISA Ireland & Publications Department. Publications Department. Responsible for publications of the society Current VP - Don Frey (donfrey@cloudnet.com) VP-Elect: Ed Vodapest (evodopest@att.net)
By claireTeam 3 Presentation. Letting Go of the Words Chapter 2 Wiki Writing Chapter 4 Gere Hirsch, Shannon Jones, Spencer Shields, Max Sundermeyer. Building Learning communities with Wikis. Shannon Jones Presenting. Building Learning Communities with Wikis.
By hollandSmall Steps to Content Strategy. Who Am I?. Neil Perlin - Hyper/Word Services. Internationally recognized content consultant. Help clients create effective, efficient, flexible content in anything from hard-copy to mobile. STC’s lead W3C rep – ’02 – ‘05.
By rioCOMPANY INTRO. 1. The Team | Founders. Built large education platforms before (Home Office Citizenship Testing, Ufi learndirect, “test of Britishness” & “Largest E-learning Platform outside China
By shelCEOS IDN Task Team. May 9, 2002. IDN Agenda – 9 May 2002. IDN Minutes from Darmstadt and IDN Profile are at http://idn.ceos.org Data Policy IDN Metrics (from GCMD node) IDN Content History Content Strategies IDN Keywords Authoring Tools MD8 Status Break. IDN Agenda – 9 May 2002.
By mikasiWe are Bourne. A digital agency not satisfied being called a digital agency. Content Strategy Applied: Building a foundation for Multilingual Content Strategy January 13 th , 2011. New York/London/Glasgow. Introduction and Agenda.
By tonyaUX and Content Strategy for the ISD website. Chris Moos ISD Website and Communications Team. What does UX and content strategy bring to the ISD website redesign project. Rigour in terms of objective analysis User focused approach Collaborative way of working Iterative prototyping
By thuyPresented By: Natalia Cordero Casey Staub Stephanie Wong Tieara Caron Claire Marvin Alicia Simpson. Party like it’s 1994. History of Aqui. Organic Objectives. SWOT Analysis. Weaknesses. Strengths. - Popular - Family - focused - Drinks - Modern - Attractive items.
By yardleyInternet Redesign Project Texas Workforce Commission. Deborah Bice-Broussard, Ph.D. PESO-WG, October 13, 2011. Presentation Purpose. Describe elements of TWC’s website redesign project Identify how accessibility is incorporated throughout the project. Topics. Project goals, benefits & scope
By verneAdvanced Technical Writing 2005. Session #8. For P2, you will…. 1. Analyze the content strategy of a real organization - the MSU library 2. Investigate the needs of content users and authors 3. Study the content resources & processes currently in place
By ulaThe Importance of Engaging Online Content. Media can be bought, earned, owned and shared. Everyone is a producer. We’ ve come a long way. “ The a verage American spends 9 hours a day glued to some kind of screen. ” - Wired Magazine.
By lorenOur CMS Project. Steve Grange, Project Manager, Cambridgeshire County Council, UK. About Me. Project Manager since 2005 18 months in current role as a Web PM Past projects at CCC: Pothole reporting web application Events management web application Corporate News application
By jasmine-khorvashSTARWOOD’S SOCIAL MEDIA PRESENCE. WHY IS SOCIAL MEDIA AN IMPORTANT PLACE TO TELL YOUR STORY?. 73% of p eople believe companies l ie in advertising. 83% of Mad Men’s time-shifted audience fast forwards through the commercials - Tivo 2009.
By vernados-karanTransforming Learning Communities State Update Dec.8, 2011 Dennis Small, OSPI. Washington State on iTunesU K-12. Washington State on iTunes U. Main Page Navigation. Washington State on iTunes U. Big Advantages for Educators. Superior Indexing & Search. Popular & Familiar.
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