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Strategic Approach for Project Success

This technical proposal section will cover problem statement, project description, goals/objectives, project activities/steps, and evaluation plan. It emphasizes substantiated, convincing statements avoiding circular reasoning.

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Strategic Approach for Project Success

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  1. The Technical Approach Section of a Proposal TCO 341 Dr. Helen Grady March 31, 2004

  2. Overview of Technical Approach • Problem statement • Project description • Goals/objectives • Project activities / steps • Evaluation plan This is a problem…

  3. Problem Statement (research-oriented proposals) • What • When • Why • Who • Why Hint: expand on your A-B-C heuristic

  4. Problem/Needs Statements • Must be substantiated • Must be convincing • Must avoid circular reasoning (e.g., the problem is the lack of service that you are proposing)

  5. Project Description - TA • Goals and objectives – identify what will happen if project is implemented • Project activities – detailed plan of what you will do • Evaluation plan – criteria and methods to determine results/successes of project

  6. Goals and Objectives • Specific, achievable, measurable statements about what is going to be accomplished • Examples: • To determine optimum seating capacity for an all-purpose events arena • To recruit, train, and place 100 teenage volunteers in local service agencies

  7. Project Activities • Tasks associated with project startup • Tasks associated with project implementation • Be specific about what will be done, when, where, and by whom • Be convincing about the feasibility of your approach

  8. Evaluation Plan • What methods will you use to determine if project is successful? • What types and sources of evidence are needed?

  9. Summary – Must Convince Evaluators that • Problem/need is real • Approach is feasible • Project is worth funding • Yours is the ‘best’ solution

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