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“Creating a personal bond between you and your horse that will last a lifetime.”

Embrace the art of creating a lasting bond with your horse through our lessons and training services. Explore Western and barrel racing in a tranquil setting to enhance your connection with your equine partner. Kristen Martin's mission is to help you and your horse move as one, regardless of your riding experience level. Our products range from essentials like saddle pads to treats for your beloved horses. We offer a variety of services including training, lessons, boarding, and tack sales. Catering to individuals aged 8 and above who seek quality horses and boarding facilities, we aim to provide affordable yet exceptional services. Join us in Hartsville, Tennessee, where a passion for horses meets expert guidance.

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“Creating a personal bond between you and your horse that will last a lifetime.”

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  1. “Creating a personal bond between you and your horse that will last a lifetime.” Kristen Martin

  2. Mission Statement “Creating a personal bond between you and your horse that will last a lifetime.” We offer lessons and training to teach you and your horse to move as one. All riders are welcome, from beginner to advanced. Western and barrel racing lessons are available. Since we’re located in a quiet area, distractions are at a minimum.

  3. Executive Summary • Founded by Kristen Martin • Hartsville, Tennessee • To help the horse community grow • We offer Western and Barrel Racing lessons • We specialize in boarding, training, selling, and teaching lessons with horses

  4. Products and Services • Products • Saddle Pads • Bridles • Blankets • Reins • Lead Ropes • Halters • Horse Treats • Horses • Etc. • Services • Training • Lessons • Selling Horses • Boarding • Trail Rides • Selling Tack

  5. Target Market/Customer Profile • Individual from 8 and up • Enjoys riding and caring for horses • Wants good quality horses and boarding. Also wants good quality training. • Looks for affordable prices. • Lives in Hartsville, Tennessee. • Average Household Income: $25,000 – $74,000 • Demographics • 37074-Hartsville Tennessee • Population: 6,297 • Household Income: Range From $10,000-$74,000 • Age Range: 0-59yrs.old • 48.9% Male • 51.1% Female • 85.8% White • 61.45 High School or Higher • 56.3% Married • 62.6% Same Home 5+yrs.

  6. Competitors • Chasin' 80 Ranch • 1624 Long Hollow Pike, Gallatin, TN, (615) 452-8580 ‎ • chasin80ranch.com • Juro Stables • 735 Carver Ln, Mt Juliet, TN, (615) 773-7433 ‎ • jurostables.com • Hidden Acres Farm • 149 Barker Rd, Nashville, TN , (615) 391-3036 ‎ • hiddenacresfarm.org • Doyle Farm Horses • 3480 New Roe Rd, Adolphus, KY , (615) 708-7444 ‎ • doylefarmhorses.com • Maplewood Stables • 9499 Cainsville Pike, Lascassas, TN ‎ • (615) 962-1700 ‎ • maplewoodstables.wordpress.com • All within an hour of Hartsville, Tennessee

  7. Organizational Structure

  8. Estimated Costs and Revenues • Start-Up Costs: • Total: $63,462.69 • Operating Expenses: • Total: $18,925.37 • Revenues: • Total:$7,752.00 • Income • 1st year Income: -$130,062.97 • 2nd year Income: $1,633,523.44

  9. Pro Forma Cash Flow

  10. Pro Forma Cash Flow: Last 6 Months

  11. Pro Forma Income Statement

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