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The concept of SWOT Analysis ( S trength, W eaknesses, O pportunities and T hreats) Project ChemLog - Chemical Logistics Cooperation in Central and Eastern Europe. Agenda. 1. Brief overview LOGISTIKUM. 2. Role of LOGISTIKUM within the project ChemLog. 3. Concept of SWOT Analisis. 3.1.

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slide1

The concept of SWOT Analysis (Strength, Weaknesses, Opportunities and Threats) Project ChemLog - Chemical Logistics Cooperation in Central and Eastern Europe

agenda
Agenda

1.

Brief overview LOGISTIKUM

2.

Role of LOGISTIKUM within the project ChemLog

3.

Concept of SWOT Analisis

3.1

Target Group

3.2

Structure of SWOT Analisis

3.3

Methodological Approach

3.4

Design of Expert Workshops and Interviews

4.

Selected pre-results of SWOT Analisis

5.

Implementation of SWOT Analisis

logistics in steyr
Logistics in Steyr

EDUCATION

FURTHER EDU.

NETWORKING

STUDIES

RESEARCH

competence fields
Competence Fields

„Co-ordination Logistics“

  • Procurement
  • Production & Planning
  • Distribution

TIS-Operators, Public

Research

Macro-economics

Traffic Infrastructure & Sust. development

Supply Chain Management

Logistics Enablers

  • Logistics-Technology (LTC)
  • Process Management
  • Logistics-InformationSystems

Micro-economics

Application-oriented Development

Retail, Industry, LSP

agenda1
Agenda

1.

Brief overview LOGISTIKUM

2.

Role of LOGISTIKUM within the project ChemLog

3.

Concept of SWOT Analisis

3.1

Target Group

3.2

Structure of SWOT Analisis

3.3

Methodological Approach

3.4

Design of Expert Workshops and Interviews

4.

Selected pre-results of SWOT Analisis

5.

Implementation of SWOT Analisis

geplante aktivit ten
Geplante Aktivitäten

Project ChemLogResponsibility LOGISTIKUM

Phase 1:

Analisis and Exchange of Information

SWOT-Analisis, Best-Practice Study and Cases, Transfer of Know-How and experience

Project Proceeding

Phase 2:

Investment Planning and Preparation

Indicator system for evaluating infrastructure investments, feasibility studies on pipelines, intermodal, railway and waterway transport

Phase 3:

Strategy development and Mainstreaming

Development of Central and Eastern European Feedstock Network Development of Joint Strategy and Action Plan

Phase 4:

Dissemination and Communication

3 Dissemination events, Website (www.chemloginfo.com), Newsletter, Brochures, Regional Stakeholder Meetings

slide8

Workpackage 3

Analisis and Exchange of Information

  • Tasks:
  • Analisis of the current situation of chemical industry in each partner region.
  • Identify strengths, weaknesses, opportunities and threats of chemical logistics in the partner regions as basis for exchange of experience
  • Develop a description of chemical logistics to have a common understanding of current situation
  • Identification of regional needs and future potential areas for cooperation and implementation of feasibility studies
  • Using Regional Stakeholder Meetings as Expert Workshops for analysis of strength and weaknesses, chances and barriers and the identification of best practice cases
agenda2
Agenda

1.

Brief overview LOGISTIKUM

2.

Role of LOGISTIKUM within the project ChemLog

3.

Concept of SWOT Analisis

3.1

Target Group

3.2

Structure of SWOT Analisis

3.3

Methodological Approach

3.4

Design of Expert Workshops and Interviews

4.

Selected pre-results of SWOT Analisis

5.

Implementation of SWOT Analisis

swot analysis for every partner region
SWOT Analysisfor every partner region

Internal, supporting or hindering factors for value creation = influenceable

Individual expert interviews

Strengths

Opportunities

Positive

Factors

Weaknesses

Threats

Negative

Factors

External, supporting or hindering factors for value creation= NOT influenceable

Regional Stakeholder Meetings

concept swot analyis target group
Organic and inorganic chemicals

Industrial gases

Pharmaceuticals

Pesticides, Biocides

Fertilizer

Disinfectants

Detergents Raw Materials, Soaps, Washing, Cleaning and Personal care

Paints, Varnishes, Printing inks, Fillers, Mordtands, Wood Preservatives

……

Plastic and Rubber Raw Materials and Reclaimed Materials

Plastic and Rubber Products

Logistic Service Providers

Industry associations

Political decision-makers in the field of

Economcy

Politics and innovation

Transportation

Technology

Environment and energy

Etc.

Concept SWOT AnalyisTarget group

Chemical Industry

Service Sector (with relevance for the chemical industry)

concept of swot analisis structure
Concept of SWOT AnalisisStructure
  • Introduction to region / country
  • Description of domestic chemical industry
  • Description of transport infrastructure
    • Intermodal
    • Pipeline
    • Road
    • Railway
    • Inland waterway
  • Internal strenghts and weakness of the chemical industry from the logistical point of view in CEE
  • External opportunities and threats of the chemical industry from the logistical point of view in CEE
concept swot analyis methodological approach
Economic trends

Sociocultural trends

Technological trends

Environment and energy

Politics and innovation

Transport infrastructure

Railway, Waterway, Road, Intermodal, Pipeline

Safety and Security

Industry sector and competition

Suppliers, customers, access to the market / market entry, substitutes,

Procurement

Warehousing of raw materials, semi-finished and finished products

Production logistics

Distribution and transport

Planning and controlling

Order Processing

Information logistics

Concept SWOT AnalyisMethodological approach

Opportunities and Threats

Strengths and Weaknesses

concept of swot analisis workshop design for regional stakeholder meeting
Concept of SWOT Analisis – Workshop Designfor Regional Stakeholder Meeting

RSM – Focus on Opportunities and Threats

concept of swot analisis interview design for invidual expert interviews
Concept of SWOT Analisis – Interview Designfor invidual expert interviews

Interview – Focus on Strenghts and Weaknesses

agenda3
Agenda

1.

Brief overview LOGISTIKUM

2.

Role of LOGISTIKUM within the project ChemLog

3.

Concept of SWOT Analisis

3.1

Target Group

3.2

Structure of SWOT Analisis

3.3

Methodological Approach

3.4

Design of Expert Workshops and Interviews

4.

Selected pre-results of SWOT Analisis

5.

Implementation of SWOT Analisis

selected pre results internal strenghts
Selected pre-resultsInternal Strenghts
  • Strong Integration of production processes
  • Internal Optimisation of Supply Chain Costs
  • Centralisation of „on-site“ Logistics
  • Stock management and control
  • Optimisation of der „on-site“ Logistics with LSP
    • strategic and operative activities in logistics
    • Outsourcing und partnership concepts
  • „ValuePark“ Concepts
  • On Site Terminals for intermodal transport
  • Pipeline networks for traffic avoidance
  • High safety standards for transport
  • Existing Flexibility (Purchasing, Production, Distribution and Contract Processing)
  • Performance Improvements through joint efforts and cooperation
  • On-site safety and security / management for crisis and risks
slide18

Selected pre-resultsInternal weaknesses

  • High Supply Chain Cost 8-12 % of turnover
  • Insufficient reliability of selling forecasts – impact on planning and controling of logistical processes
  • Insufficient ability to plan the demand of resources
  • Loyalty of customers
  • Communication and Language Barriers
  • Stability of production
  • Reliability and fulfilment of agreements
  • Often changing contact persons
  • Safety and quality
slide19

Selected pre-resultsOpportunities

  • Central Location in Europe at the crossroads of transport axes
  • Positive economic development and increasig freight transport
  • Good infrastructure especially road in Central Germany
  • International harmonization of transport and traffic related laws and regulations (in particular regulations for hazardous goods and safety and security)
  • Prioritization of traffic infrastructure issues within the political programs with special focus on international coordinated projects
  • Infrastructure employment costs (costs of usage) as a vital source for financing infrastructure projects
  • Cross-border capacity planning of traffic infrastructure across-the-carriers
  • Reasonable and transparent policy on financial subsidies in the field of traffic and transportation for traffic infrastructure and the carriers rail and inland waterway
slide20

Selected pre-resultsChallenges and Threats

  • Lack of pipeline connections for Olefins between the chemical complexes
  • Rail Systems in West- and East-Europe not compatible
  • Inadequate rail- and road infrastructure
  • Lack of terminal structure for Inter-Modal traffic
  • Congested ports in the Baltic and the Black Sea
  • No harmonization of administrative and technical standards
  • Burocracy in Customs Clearance (RID SGMS)
  • No harmonization of social standards (driving hours etc)
  • No common safety and security standard
  • Absence of Emergency Response and Crisis Mgmt Systems (i.e. TUIS)
  • Hard to find people with excellent logistics background
slide21

Selected pre-resultsChallenges and Threats

  • Price dependency of raw materials
  • Influence of Markets and Production locations in Middle East
  • Tariff policy of Transport Carriers
  • Political Instability, Theft (Product and equipment)
  • Insufficient wagons and turnaround possibilities at Russian side
  • One way flow (90% w-e, 10% e-w)
  • Behaviour of former state railway companies (blocking, intransparency and freight costs) - Liberalisation
agenda4
Agenda

1.

Brief overview LOGISTIKUM

2.

Role of LOGISTIKUM within the project ChemLog

3.

Concept of SWOT Analisis

3.1

Target Group

3.2

Structure of SWOT Analisis

3.3

Methodological Approach

3.4

Design of Expert Workshops and Interviews

4.

Selected pre-results of SWOT Analisis

5.

Implementation of SWOT Analisis

implementation of swot analyis schedule
Implementation of SWOT AnalyisSchedule
  • First analysis of SWOT by project partners (using existing materials, literature research, individual interviews with experts) Jan 
  • Presentation of preliminary results WG Meeting Austria 05.02. 
  • Regional Stakeholder Meetings as Expert Workshops March 
  • Presentation of draft SWOT Analisis WG Meeting Usti 15.4. 
  • Summary of results of Workshops from project partners Apr-May 
  • Finalizing / Prioritization / Presentation of final results and fields of actions recommendations June 