How PPC Advertising Can Make You Pay More?

1. How PPC Advertising Can Make You Pay More? If you are one of those readers, who reads our posts on a regular basis, then you must be familiar with our previous blog titled “Ways How Black Hat SEO Techniques Can Break a Website“. If not yet, then you must read it to learn the drawbacks of implementing Black Hat SEO tricksto increase a website’s traffic. I would suggest you to must read this blog post and the previous one to those who are serving as an online marketing expert. In the previous blog, you have learned about various types of search engine optimization and how black hats SEO can ruin the online reputation of a website or webpage. In this blog, you are going to uncover the ways to detect click frauds and software to prevent the website from it. What is Click Frauds? Click fraud is a black hat SEO technique, commonly used as a fraud that occurs on the internet through pay per click (PPC). Click fraud is an act of illegal PPC tactic, deployed to increase the count of clicks on a paid or Pay per click advertisements. Either it may involve humans or computer programmed software that pretend to be a legitimate user and clicks on the paid search advertisements without any intention of purchasing something or availing services.

2. Eventually, click fraud is quite different from invalid clicks, as they are malicious, click without having any concern, and have no potential of conversion. Click fraud can happen for any reason, but the following are the two most common reasons behind click frauding:   A Competitor who wants to exhaust their rivals PPC budget An Advertising Publisher who wants to earn more profit from the advertisements on their platforms Tricks to detect and prevent from click frauding When it comes to detecting click frauds, it can be a tough thing for every organization (especially large- sized companies) to detect and prevent manually. As organizations have to manage more than one PPC Advertising campaign, so it will become a harder thing for marketers to keep eye on each and every advertising campaign. In order to protect PPC ads from click frauds, it is advisable to use SaaS-based Click Fraud software. These tools are useful to detect manual or automated efforts and frauds done to inflate click numbers. Here are some leading software brands, most suggested by professionals in the regards of detecting of preventing from click fraud: Clixtell Clixtell is a call tracking and clicks fraud protecting software that enables the feature of tracking, protecting and analyzing to maintain a safe and transparent online advertising experience. It is ideal for online businesses to optimize and protect their PPC campaigns, track calls, detect click frauds, increase profit or sales graph and improve customer retention. Features offered by Clixtell are Immediate PPC invalid activity blocker, click fraud machine learning, custom security profile service provider blocker, advanced IP range blocker, VPNs & proxies blocker,

3. device id blocker, ipv6 blocker enhanced bot protection, aggressive defence mode, cross domains protection, detailed refund claim report, mobile app click fraud blocking alert, etc. ClickCease ClickCease is recognized as one of the top PPC publications that offer anti-click fraud services to protect online businesses from PPC click fraud. It helps to monitor, detect, analyze and protect PPC Ads from click frauds. Moreover, block the click fraudster’s IP address so that they will no longer able to see your PPC advertisements. ClickCease offers so many detecting and blocking services such as View Competitor Ads, View Competitor Ad Position, ClickCease™ Bot Detection, Device DetectionJS-disabled Browser Detection, User-defined Rules, Geo-based Detection, VPN & Proxy Detection, Automatic IP Blocking, Device-based Blocking, Geo-based Blocking, Time-on-site-based Blocking, Campaign Level Blocking Rules, Block IP Ranges, VPN & Proxy Blocking, Account & Campaign Level Blocking, Aggressive Mode, Cross-Domain Blocking, etc. PPC Protect PPC is a SaaS-based software solution that automates the real-time advertisement monitoring to detect and prevent fraudulent clicks. Their automated systems bots can detect and prevent ads from click fraud with accuracy and saves up to 30% of the overall cost you spend on Google Ads. Along with that, they offer other services like Unlimited Domains, Cross-Domain Blocking, Full MCC Account Support, Real-Time IP Blocking, Unlimited Clicks Protected, Unlimited Account Users, Industry- Specific Rules, Priority Email & Chat Support, Dedicated Phone Support, Personal Account Manager, Manual Fraud Risk Reviews and 99.997% Uptime SLA. So here come the end of this post, I hope the above software solutions may also help you to shield your PPC Advertisements from click frauding and other cyber swindles too. As there are several dedicated companies serving in the domain of managing click frauds. Those having any confusion or chaos can counsel with the PPC professionals of ProICT LLC. Here you will get a one-stop solution for all your digital marketing problems, because they offer all digital marketing services, including Pay Per Click Advertising Services, Search Engine Optimization (SEO), social media optimization and marketing, content marketing, email marketing, etc.