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Join TechCadd's Best digital marketing course in Jalandhar to learn practical strategies for growing your brand online.
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DIGITAL MARKETING
Digital Marketing Home About Contact WHAT IS DIGITAL MARKETING? Digital marketing is the practice of promoting products, services, or brands using online channels and digital technologies. Unlike traditional marketing, which uses print, TV, or radio, digital marketing reaches people through the internet—on platforms they use every day like Google, Facebook, Instagram, YouTube, email, and websites.
Digital Marketing TYPES OF DIGITAL MARKETING Home About Contact 1. Search Engine Optimization (SEO) Optimizing websites to rank higher in search engine results (e.g., Google). Focus areas: keyword research, on-page SEO, off-page SEO (backlinks), technical SEO. 2. Content Marketing Creating and sharing valuable content to attract and retain an audience. Formats include: blogs, articles, eBooks, infographics, podcasts, and videos. 3. Social Media Marketing (SMM) Promoting on platforms like Facebook, Instagram, LinkedIn, Twitter/X, and TikTok. Includes organic content, community management, and paid ads. 4. Pay-Per-Click Advertising (PPC) Paid ads where you pay each time someone clicks your ad. Platforms: Google Ads, Bing Ads, social media ads.
Digital Marketing Digital Marketing at Techcadd At Techcadd, our Digital Marketing program is designed to equip students and professionals with industry-relevant skills in SEO, social media marketing, Google Ads, content creation, and analytics. Through practical training and real-time projects, learners gain hands-on experience in optimizing digital campaigns, driving traffic, and enhancing brand visibility across platforms. With expert mentorship and updated course modules, Techcadd ensures that learners are job-ready and capable of thriving in the fast-evolving digital landscape.