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Introduction to E-Commerce E-Commerce How the Internet has changed the way we do business. E-Commerce Internet Technology Provides the Vehicle for E-Commerce Electronic Commerce is the buying, selling, and trading of goods on the Internet. E-Commerce Benefits of E-Commerce E-Commerce

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how the internet has changed the way we do business

Introduction to E-Commerce

E-Commerce

How the Internet has changed the way we do business.

slide3

E-Commerce

Internet Technology Provides the Vehicle for E-Commerce

Electronic Commerce is the buying, selling, and trading of goods on the Internet.

benefits of e commerce

E-Commerce

Benefits of E-Commerce

expanded markets

E-Commerce

Elimination of Boundaries

- Buying a fence for my dog

Expanded Markets

cost cutting

E-Commerce

Disintermediation – going directly to the customer (no middleman)

NikeMusic More music

Cost Cutting

cost cutting7

E-Commerce

Lower marketing costs

Cost Cutting

http www theintelstore com

Introduction to E-Commerce

http://www.theintelstore.com

more cost cutting

E-Commerce

Streamlined order processing

Fewer errors in order entry

Better, cheaper Customer Service

More Cost Cutting

improved customer service

E-Commerce

Shop-at-home convenience

Detailed product information

Customer controls transaction

Simplified ordering

Open 24/7/365

Improved Customer Service

higher profits

Introduction to E-Commerce

Additional sales channel

Affiliate Income

Lower marketing costs

Higher Profits

e commerce challenges

Introduction to E-Commerce

Security & privacy

Scams & Fraud (Phishing & spoofing)

Down time & poor service

Awkward design & functionality

Lack of retail experience

E-Commerce Challenges

categories of electronic commerce
Categories of Electronic Commerce
  • Five general e-commerce categories
    • Business-to-consumer (K-Mart)
    • Business-to-business (GraingerBD&A)
    • Business processes (Monster)
    • Consumer-to-consumer (ebay)
    • Business-to-government (Cal-buy)
  • Supply management or procurement
    • Departments devoted to negotiating purchase transactions with suppliers (Intel)
slide16

Viruses

  • Trojan Horses
  • Spyware
  • Search Engine Optimization
  • Yahoo! Stores

E-Commerce: The Second Wave, Fifth Annual Edition