What the birdie told me. How to Tweet, Post, and Pin Your Way to Entrepreneurial Success by: Lawrence Watkins. My Core Message.
How to Tweet, Post, and Pin Your Way to Entrepreneurial Successby: Lawrence Watkins
Social media allows normal people to have the opportunity to gain enormous reach and influence. If you learn how to effectively implement a great social media & technology strategy, you can grow your business by leaps and bounds in less time.
I Can Follow My Passion
I Choose to Work With My Big Brother
I Have Freedom Over My Time
My Cousin Chooses To Work with Me
Not a Social Media Genius
Someone who was able to take advantage of opportunities presented to me in a time of great technological change.
Engineering Student Here:
When I Discovered This:
Principle: You never know where your new skills will come from to help you compete in the future.
My parents thought I was living like this:
When I was really living like this:
My Cycle of Success
Principle: Create an effective learning routine to develop your skills and see opportunities snowball.
What I Was Up Against:
Bottom Line: I would have been crushed if I had competed by their rules.
SEO + Social Media = Success
Pareto’s Law: 80% of your results comes from 20% of your effort
Snooki From Jersey Shore
Goals: Engage & Action
Great Content = Great Information + Great Emotion
20% Created By You
80% Shared By You
What good is a good message if no one can hear it?
Use the same distribution channels used by your ideal customers.
Focus your energy in one channel first and then expand from there.
Be consistent with your posts. It’s hard to gain momentum once it is gone.
GBS in 2007
GBS in 2012
We are all competing in the marketplace of ideas and everyone here has the ability to have their ideas heard.