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Discover effective strategies to enhance the promotion of the UPS Savings Program to your members. Utilize the latest marketing tools provided by UPS, including customized email templates, banner ads, and PDF flyers. Ensure your membership list is up-to-date and consider telemarketing for direct outreach. Leverage your landing page URL in all promotional materials, and explore new design themes for statement stuffers and advertisements. Stay connected with contact information for UPS representatives who can assist in your marketing efforts.
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UPS Savings Program Marketing Tools
How can we continue to promote the program to your members? • Do we have your most current membership list? • Would you allow UPS to make telemarketing calls to your members? • Is your landing page URL (www.savewithups.com/Association_Acronym) included on all materials promoting the program, including your website, as outlined in your service agreement? • Do you need a banner ad on the homepage of your website to draw attention to the UPS Savings Program? • Have you sent a customized email template to your members promoting the program? This is recommended once per quarter, but can be done more often as needed. • Have you requested an advertisement or PDF flyer from UPS to run in your publications or to distribute to members? • Do you have statement stuffers? Consider a new design theme if you’ve depleted your initial supply and need more. These can be distributed in membership renewal mailings, handed out at events, or put on display in your office.
Customized Email Template Areas of customization Organization name, logo and acronym Web address Salutation Recipient name Link to UPS Savings Program landing page Footer: contact information
Customized Advertisement and PDF Flyer Advertisement/Front of PDF Flyer Back of PDF Flyer
Statement Stuffers • Available design themes: • Saves money • Saves time • Customer service • Efficiency • Environmental • Global • Healthcare • International/air • Speed • Technology Universal design theme Customize by adding your logo, acronym and UPS Savings Program landing page URL
UPS Savings Program Contacts Michael Garcia, Small Business Segment Manager 602-352-2077 michaelgarcia@ups.com Laquisha Mason, Small Business Marketing Analyst 303-286-4757 laquishamason@ups.com