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Implementation Culture

Implementation Culture

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Implementation Culture

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  1. Implementation Culture AASHTO TIG Lessons Learned Monica Worth, Voice Associates, LLC

  2. TEAMS OF ENGINEERS AND TECHNICAL STAFF were CHARGED WITH PROMOTING BOLD NEW IDEAS IN A RISK-AVERSE environment Where we were:

  3. Teams of innovation ambassadors focus on implementation assistance to strategic PEERS and states Where we are:

  4. IT’S A LONG STORY. But we’ll make it short. How we got there:

  5. Ten years ago… • Outreach and promotional tools • Conferences and print material • Benefits and challenges

  6. Typical Team Timeline Year 1 Year 2 (and beyond) Hit stride on outreach Help peers where requested Add to resource library Pass the baton • Articulate the case • Submit documentation • Develop brochure, presentation, other aids • Begin outreach

  7. Challenges • Sales force • Communications SME • Results cycle • Pace of information • Life cycle of assignment/team

  8. Anecdotes • Safe vs. safer • Tri-fold brochures • Information technology • Sole source vendors • Communication by committee

  9. Information doesn’t drive implementation very quickly What we learned:

  10. TECH assistance accelerates adoption What we learned:

  11. INNOVATION IS ADOPTED IN WAVES, DRIVEN BY A RELATIVE HANDFUL OF INDIVIDUALS What we learned:

  12. Influencers are known to innovators What we learned:

  13. INNOVATORS EXPECT TO LEARN, NEED TO TEACH What we learned:

  14. INFORMATION ACCELERATES FINAL WAVES What we learned:

  15. Promotion isn’t always high visibility What we learned:

  16. Information technology drives pace of adoption What we learned:

  17. LEVERAGE BRAND. Templatize RESOURCES. What we learned:

  18. CURRENT CASEs: UPLAN and Embedded Data collectors Is it working?

  19. ACTION SPEAKS LOUDER THAN WORDS: Hands-on tech assistance accelerates adoption CAN YOU HEAR ME NOW? Information accelerates later waves of adoption Summary:

  20. PACE MATTERS Investors want to trust you with the future Strategy matters Leverage proximity, “from,” brand to accelerate adoption Summary:

  21. Thank you. Innovation drives the story of transportation.

  22. Questions? Innovation drives the story of transportation.