1 / 12

North West Province Tourism Plan

North West Province Tourism Plan. BRICS PLENARY 3 - TOURISM 28 March 2014. Introduction. Province aligns to the NTSS. Provincial Master Plan under review. Key Areas for tourism development and growth. Key Focus Areas. 1. Tourism Growth and Economy: Where we want to be:

nariko
Download Presentation

North West Province Tourism Plan

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. North West Province Tourism Plan BRICS PLENARY 3 - TOURISM 28 March 2014

  2. Introduction • Province aligns to the NTSS. • Provincial Master Plan under review. • Key Areas for tourism development and growth.

  3. Key Focus Areas 1. Tourism Growth and Economy: • Where we want to be: - increased tourism contribution to economy (grow the tourism economy)

  4. Key Focus Areas 1. Tourism Growth and Economy: • Where we are now: - Investment value estimated at R10 billion. - Total employment standing at 33 000(6 479). - Database standing at 1 215 tourist products.

  5. Key Focus Areas 1. Tourism Growth and Economy: • What to be done: - Increase investment in the industry. (especially private sector investment)

  6. Key Focus Areas 2. Visitor experience and the brand: • Where we want to be: - Destination that attracts and retains (more) tourists

  7. Key Focus Areas 2. Visitor experience and the brand: • Where we are now: - Establishments range 2 – 5 stars. - Some world acclaimed 5 star facilities. - Most tourists facilities are accredited. - Still not world class (Tourist services).

  8. Key Focus Areas 2. Visitor experience and the brand: • What to be done: - Build tourism skills and expertise. - Enhance schools tourism curriculum.

  9. Key Focus Areas 3. Sustainability and good government: • Where we want to be: - Spread tourism benefit throughout the province (geographic, seasonal and rural spread).

  10. Key Focus Areas 3. Sustainability and good government: • Where we are now: - High concentration of tourism activities in the eastern part of the province. - More investment is in urban areas. - Rural tourism potential (remains).

  11. Key Focus Areas 3. Sustainability and good government: • What to be done: - Increase investment in rural areas (public and private sectors). - Develop tourist attractions like game reserves in rural areas.

  12. THANK YOU

More Related