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Global Shift: Balancing Power Trends in Vehicle Production

Explore the shifting balance of power production across regions like North America, Asia, and Europe from 1997 to 2013. Witness significant growth in Russia, India, and China's vehicle production figures. Understand the importance of global adaptability, relationships, and customer strategies in the automotive industry.

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Global Shift: Balancing Power Trends in Vehicle Production

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  1. Is Your DNA Global? Jim Hudak Vice President, Sales and Engineering Asia Pacific

  2. -- Illustration by Jason Hunt, noogenesus.com

  3. Shifting Balance of Power Production by Region North America North America Asia Asia 1997 2013 Europe Europe Source: CSM Worldwide

  4. Growth In Russia, India and China Millions of units in production Source: CSM Worldwide

  5. Growth In China Millions of units in production 2007 – 6.7 million units 2013 – 11.6 million units 71% increase Source: CSM Worldwide

  6. Growth In India Millions of units in production 2007 – 1.8 million units 2013 – 4.8 million units 163% increase Source: CSM Worldwide

  7. Growth In Russia Millions of units in production 2007 – 1.5 million units 2013 – 2.8 million units 86% increase Source: CSM Worldwide

  8. Where Vehicles Will Be Developed By 2013 … Asia will account for more than 50% of the new vehicle platforms produced in the world. Other NA Asia Europe Source: CSM Worldwide

  9. Creating a Strong, Global Supplier • It’s about adaptability … • No single reality • It’s about people … • Established relationships … takes time • It’s about sharing … • Global Customer Strategy Teams • It’s about transplanting your DNA … and understanding your customers’ • It’s about changing perceptions …

  10. Is Your DNA Global? Jim Hudak Vice President, Sales and Engineering Asia Pacific

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