Ben & Jerry’s Vermont’s Finest Ice Cream and Frozen Yogurt, was founded in 1978 in a renovated gas station in Burlington, Vermont, by childhood friends Ben Cohen and Jerry Greenfield
Ben Cohen • Ben’s 1st contact with ice cream came senior year when he worked as an ice cream man • Held various low income jobs (McD’s , night mopper) • Born in Brooklyn, New York in 1951 • Went to school in Long Island and met his partner in junior high
born in Brooklyn, New York, in 1951 • a National Merit Scholarship high school graduate. • enrolled in Oberlin College in Ohio to study pre-med. • took a job as a scooper in the college cafeteria • made all the ice cream for the busy shop, Jerry Greenfield
Stepping Stones • In 1978 with a $ 12,000 investment ($4,000 of it borrowed), Ben and Jerry open their scoop shop • Ben and Jerry’s Ice cream quickly became well known for its rich, unusual flavors and community approach to business. • In 1987 he even wrote a book with Jerry called “Ben & Jerry’s Homemade Ice Cream & Dessert Book
Product To make, distribute and sell the finest quality all natural ice cream and related products in a wide variety of innovative flavors made from Vermont dairy products. Economic To operate the Company on a sound financial basis of profitable growth, increasing value for our shareholders, and creating career opportunities and financial rewards for our employees. Social To operate the Company in a way that actively recognizes the central role that business plays in the structure of society by initiating innovative ways to improve the quality of life of a broad community - local, national, and international. Underlying the mission of Ben & Jerry's is the determination to seek new & creative ways of addressing all three parts, while holding a deep respect for individuals inside and outside the Company and for the communities of which they are a part.
The Ben & Jerry's Foundation offers competitive grants to not-for-profit, grassroots organizations throughout the United States which facilitate progressive social change by addressing the underlying conditions of societal and environmental problems. • The Ben & Jerry's Foundation is a non-profit, charitable foundation, established in 1985 through a donation of stock from Ben & Jerry's Homemade, Inc.