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Manitoba Rocks! program focuses on engaging youth in geoscience through various outreach efforts such as career expos, annual conventions, website development, information materials, networking with industry partners, and special projects like trading cards. The initiative aims to establish a lasting presence in Northern schools, mining conventions, and online platforms, fostering interest in geology among the youth. Looking ahead, a comprehensive 5-year outreach plan is in place to continue inspiring the next generation of geoscientists.
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MGS focus areas2013-14 Outreach – Client Services • Northern Schools – Career Expos:Manitoba Rocks! Establishing ongoing presence via Frontier School Division and UCN since 2012. 2014-15: Norway House, Thompson, The Pas – with Linda Murphy, MGS Community Liaison; Potential SW and SE Manitoba community outreach & other venues being explored. • Public Activity - Annual Manitoba Mining and Minerals Convention; Partnering with Mining Matters and UM-Geology – Teacher Workshops (Provincial Mining Week). Exploring opportunities to duplicate similar workshops in North. • Manitoba Rocks! Web site – Successful 2013 English website launch followed by 2014 French site (7,000 visits in April, 12,000 views). • Information Development – Manitoba Rocks! Display banner being developed for increased ‘brand’ awareness at school events & other venues. Annual info products popular with kids and teens – New – Eng/Fr bookmarks, pens, t-shirts, tote/book bags, ‘You Rock’ wristbands, etc., • Networking –Mining Industry Human Resources Council (MiHR), PDAC-Mining Matters, Canadian Geoscience Education Network (CGEN),Aboriginal outreach CANDO (National Youth Forum). • Special Projects – Manitoba Rocks! ‘Trading Cards’ project ‘Manitoba ‘ series; 20-25 cards to engage youth in fun learning. Potential to develop as online ‘app’. Target date: Fall 2015. • Long-term: 5-year Outreach Plan