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Urban Outfitters vs The Gap, Inc. Major Competitors. American Apparel GAP Inc. Abercrombie & Fitch Nordstroms Buckle . Major Competitors. Abercrombie and Fitch American eagle The Buckle Urban Outfitters. Urban Outfitters. The Gap, Inc. Urban Outfitters. The Gap, Inc.

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Urban Outfitters vs The Gap, Inc.


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    Presentation Transcript
    1. Urban Outfitters vs The Gap, Inc.

    2. Major Competitors • American Apparel • GAP Inc. • Abercrombie & Fitch • Nordstroms • Buckle

    3. Major Competitors • Abercrombie and Fitch • American eagle • The Buckle • Urban Outfitters

    4. Urban Outfitters

    5. The Gap, Inc.

    6. Urban Outfitters

    7. The Gap, Inc.

    8. The Gap, Inc. (Banana Republic Stores)

    9. Urban Outfitters Findings • Free-Standing (some upscale street locations in the larger cities, i.e. New York, Chicago) • 3 mi. 54,956 • Higher income, with no children • $100,000+ • 25-34 • College Graduate Criteria • Typical leased locations • Minimum household count • Highest Demographic indices • Household income level • Age • Education attainment

    10. The Gap, Inc. Findings • Enclosed Mall (some free-standing buildings in the larger cities, i.e. New York, San Francisco, etc.) • 3 mi. 26,173 • Higher income, matured families • $100,000+ • 45-54 • College Graduate Criteria • Typical leased site • Minimum household count • Highest Demographic indices • Household income level • Age • Education attainment