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Discover what modern travelers seek from a travel agency, including specific and unrecognized needs. Learn how to differentiate your agency, target corporate clients effectively, and boost sales with value-added services. Explore new market segments and achieve sales targets to enhance customer satisfaction and maximize returns.
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Additional Value to travelers' requirement • Specific needs • Unspecified and Unrecognized Needs How can we be different from others and Why? HAPPY CUSTOMER
SPECIFIC NEEDS • Limited returns due to competition UNSPECIFIC & UNRECOGNIZED NEEDS • Better value for customers • Better returns to us • Individual growth & capabilities • Brand equity
Travel Related Services is not restricted to Leisure Travelers, it also applies for Business Travelers What should we consider doing?
Per day ticket transactions since 01Jan’12 STATISTICS
Set target to achieve: • 15% of ticket sales – Travel Insurance • 10% of ticket sales – Accommodation • 5% of ticket sales – Car rentals + International Driving License How can we make the difference?
Targeting Corporates • The Creamy Layer • Education sector 60% • Oil & Gas 25-40% • Banks 30% • Construction & Engineering 3%-6% LEISURE TRAVEL HOLIDAYS
Selling Flights only - QAR.4000,000@4% =QAR 160,000 Selling Flights - QAR.3000,000@4% =QAR 120,000 + Adding TRS - QAR.1000,000@8% =QAR 80,000 How WILL YOU ACHIEVE THIS?